Tendances @ Optik
Le nouveau numéro du Magazine Optik est maintenant en ligne, avec un contenu riche en perspectives, conseils pratiques et actualités pour les professionnels de la vue au Canada.
☀️En vedette : Prêts pour le soleil de 2025
La rédactrice en chef Shan Khan partage ses coups de cœur en matière de solaires et propose des conseils pratiques pour préparer vos patients – et votre sélection de produits – à la saison estivale.
Acheter canadien : une priorité, mais pas sans défis
Découvrez les résultats d’une étude marketing révélatrice : les professionnels de la vue canadiens souhaitent privilégier les produits locaux, mais se heurtent à des obstacles majeurs liés au manque de transparence et aux chaînes d’approvisionnement intégrées à l’échelle internationale.
Une collaboration payante
Le Dr Trevor Miranda se penche sur les avantages cliniques et financiers d’une collaboration accrue entre optométristes et opticiens.
L’assurance à double vocation
La Dre Roxanne Arnal, optométriste et planificatrice financière agréée, explique comment certaines polices d’assurance peuvent servir à la fois d’outil de sécurité financière et de véhicule d’investissement.
Design boutique : entre héritage et innovation
Suzanne Sendel nous fait découvrir une boutique New Look magnifiquement repensée à Montréal — un espace où l’innovation rencontre un profond respect du patrimoine.
Coup d’œil sur les grands salons internationaux
Lisez nos reportages exclusifs de MIDO et de Vision Expo East, deux événements phares qui façonnent l’avenir de l’industrie de l’optique.
Ne le manquez pas ! Visitez notre site web dès maintenant pour découvrir ces articles et bien plus encore.
Comfort that keeps up with your day.
CooperVision’s MyDay® daily disposable lenses are built for patients who expect more—more clarity, more comfort, and more all-day performance.
✔️ Aquaform® Technology locks in moisture for long-lasting comfort
✔️ Aberration Neutralizing System™ delivers crisp, clear vision
✔️ High breathability helps keep eyes clear and white
✔️ UV blocking helps protect against harmful rays
The softest silicone hydrogel lenses CooperVision has ever made.
High performance. Low effort. One-day wear.
#MyDayLenses #CooperVision #ContactLenses #EyecareProfessionals #OptometryLife #DailyDisposables #VisionCare #AquaformTechnology #UVProtection #SiliconeHydrogel #IIG #IndieOD #OpticalExcellence
Comfort that keeps up with your day.
CooperVision’s MyDay® daily disposable lenses are built for patients who expect more—more clarity, more comfort, and more all-day performance.
✔️ Aquaform® Technology locks in moisture for long-lasting comfort
✔️ Aberration Neutralizing System™ delivers crisp, clear vision
✔️ High breathability helps keep eyes clear and white
✔️ UV blocking helps protect against harmful rays
The softest silicone hydrogel lenses CooperVision has ever made.
High performance. Low effort. One-day wear.
#MyDayLenses #CooperVision #ContactLenses #EyecareProfessionals #OptometryLife #DailyDisposables #VisionCare #AquaformTechnology #UVProtection #SiliconeHydrogel #IIG #IndieOD #OpticalExcellence
Sunglasses. Make it Lacoste. 😎
This summer’s statement is all in the silhouette. Bold. Structured. Unmistakably sharp.
The latest from Lacoste and Marchon brings runway energy to real-world sun.
Luxury edge. Crocodile cool.
📍Spotted in Optic Magazine
#LacosteEyewear #Marchon #OpticMagazine #SummerSunglasses #StatementShades #EyewearStyle #PrivatePayLooks #FrameGameStrong #IndieOD #OpticalEdit
Sunglasses. Make it Lacoste. 😎
This summer’s statement is all in the silhouette. Bold. Structured. Unmistakably sharp.
The latest from Lacoste and Marchon brings runway energy to real-world sun.
Luxury edge. Crocodile cool.
📍Spotted in Optic Magazine
#LacosteEyewear #Marchon #OpticMagazine #SummerSunglasses #StatementShades #EyewearStyle #PrivatePayLooks #FrameGameStrong #IndieOD #OpticalEdit
🫎Happy Canada Day!
Wishing you a great holiday, please be safe!
From the team at Optik Magazine, Happy Canada Day!
#HappyCanadaDay #OD #Optometrist #ECP #Eyecare #Eyewear #VisionCare #OpticalProfessionals #CanadianEyecare #OptometryCanada #OptikMagazine #EyeHealth #OpticalIndustry #CanadaVision
🫎Happy Canada Day!
Wishing you a great holiday, please be safe!
From the team at Optik Magazine, Happy Canada Day!
#HappyCanadaDay #OD #Optometrist #ECP #Eyecare #Eyewear #VisionCare #OpticalProfessionals #CanadianEyecare #OptometryCanada #OptikMagazine #EyeHealth #OpticalIndustry #CanadaVision
Where do patients really start their contact lens journey?
(Not in the chair.)
A new report from the Contact Lens Institute reveals what people are actually asking online, across Google, TikTok, and AI tools like ChatGPT, and what that means for eye care professionals.
🔍 65% of contact lens searches are purchase-driven
📲 63% happen on mobile
🗣️ Voice and AI queries are reshaping how patients gather info
🤯 “How to remove contacts” is searched up to 4x more than insertion
Our latest feature breaks down what this shift means for visibility, patient education, and the evolving role of digital strategy in optometric care.
📖 Read the full article in OptikNow.ca
#OptikMagazine #ContactLensTrends #contactlensinstitute #SearchBehavior #PatientExperience #OptometryInsights
Where do patients really start their contact lens journey?
(Not in the chair.)
A new report from the Contact Lens Institute reveals what people are actually asking online, across Google, TikTok, and AI tools like ChatGPT, and what that means for eye care professionals.
🔍 65% of contact lens searches are purchase-driven
📲 63% happen on mobile
🗣️ Voice and AI queries are reshaping how patients gather info
🤯 “How to remove contacts” is searched up to 4x more than insertion
Our latest feature breaks down what this shift means for visibility, patient education, and the evolving role of digital strategy in optometric care.
📖 Read the full article in OptikNow.ca
#OptikMagazine #ContactLensTrends #contactlensinstitute #SearchBehavior #PatientExperience #OptometryInsights
👓 Ray-Ban | Meta Glasses just got smarter—in more ways than one.
Now available with Transitions® lenses, these AI-powered frames adapt to changing light conditions and capture the moment hands-free.
It’s a fusion of iconic design, wearable tech, and dynamic lens technology.
Voice control, photo capture, and seamless connectivity—now with the added confidence of Transitions® adaptability.
📸 Talk. Listen. Snap. Shift.
Smart eyewear, finally dressed for real life.
#OptikMagazine #RayBanMeta #SmartEyewear #TransitionsLenses #EyewearTech #OpticalInnovation #WearableTech #EyecareCanada #indieOD #optometrist #optician
👓 Ray-Ban | Meta Glasses just got smarter—in more ways than one.
Now available with Transitions® lenses, these AI-powered frames adapt to changing light conditions and capture the moment hands-free.
It’s a fusion of iconic design, wearable tech, and dynamic lens technology.
Voice control, photo capture, and seamless connectivity—now with the added confidence of Transitions® adaptability.
📸 Talk. Listen. Snap. Shift.
Smart eyewear, finally dressed for real life.
#OptikMagazine #RayBanMeta #SmartEyewear #TransitionsLenses #EyewearTech #OpticalInnovation #WearableTech #EyecareCanada #indieOD #optometrist #optician
In our latest issue, Suzanne Sendel reflects on decades of design collaboration and the evolution of optical retail environments—spaces that don`t just sell eyewear, but tell a story.
From the Ritz-Carlton to Royalmount, the journey is grounded in one truth: patients don’t just see with their eyes. They feel the space around them.
Read it on pages 28–29 of Optik Magazine.
#OptikMagazine #OpticalDesign #BoutiqueEyewear #RetailInspiration #PracticeGrowth #PatientExperience #EyecareSpaces #DesignMatters
In our latest issue, Suzanne Sendel reflects on decades of design collaboration and the evolution of optical retail environments—spaces that don`t just sell eyewear, but tell a story.
From the Ritz-Carlton to Royalmount, the journey is grounded in one truth: patients don’t just see with their eyes. They feel the space around them.
Read it on pages 28–29 of Optik Magazine.
#OptikMagazine #OpticalDesign #BoutiqueEyewear #RetailInspiration #PracticeGrowth #PatientExperience #EyecareSpaces #DesignMatters
EssilorLuxottica 360 program—an ongoing initiative aimed at driving visibility, traffic, and growth for independent practices through branded tools, retail tech, and commercial terms.
More in the current issue of Optic Magazine.
#OptikMagazine #OpticalIndustry #EssilorLuxottica360 #PracticeGrowth #IndependentECPs
EssilorLuxottica 360 program—an ongoing initiative aimed at driving visibility, traffic, and growth for independent practices through branded tools, retail tech, and commercial terms.
More in the current issue of Optic Magazine.
#OptikMagazine #OpticalIndustry #EssilorLuxottica360 #PracticeGrowth #IndependentECPs
You were never trying to stand out.
You just ordered a cortado and adjusted your sunglasses—oversized, unapologetic, and unmistakably you.
The waiter paused.
Someone at the next table lost their train of thought.
Hand-drawn lines on the temple echo the spirit of flight. Corrine Hunt’s Eagle motif, rendered in quiet defiance. Teal Tortoise over Crystal.
You didn’t plan to cause a stir.
You just did.
Jackie, by AYA Optical.
Now featured in Optic Magazine.
#Optometrist #Optician #Eyewear #Eyecare #JPetermanVibes #AYAOptical #SunglassSeason #VoilaVision #OpticMagazine #StatementFrames #CorrineHuntDesign
You were never trying to stand out.
You just ordered a cortado and adjusted your sunglasses—oversized, unapologetic, and unmistakably you.
The waiter paused.
Someone at the next table lost their train of thought.
Hand-drawn lines on the temple echo the spirit of flight. Corrine Hunt’s Eagle motif, rendered in quiet defiance. Teal Tortoise over Crystal.
You didn’t plan to cause a stir.
You just did.
Jackie, by AYA Optical.
Now featured in Optic Magazine.
#Optometrist #Optician #Eyewear #Eyecare #JPetermanVibes #AYAOptical #SunglassSeason #VoilaVision #OpticMagazine #StatementFrames #CorrineHuntDesign
