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In this issue of Optik, we continue our look at fashion frames around the world with a focus on the the European DACH region which encompasses Germany (D), Austria (A) and Switzerland (CH). Sarah Bureau takes a cheeky look at the shady history of sunglasses while new contributor Valerie Leroux provides tips on building a profitable sunwear portfolio. Dr. Trevor Miranda advocates for aligning your Contact Lens pricing strategies to the reality of today’s savvy consumer.
De Rigo Vision announces that it has signed an agreement to acquire the full ownership of Rodenstock’s Eyewear division. The transaction will be completed towards the end of second quarter of 2023.
The acquisition of Rodenstock Eyewear is part of De Rigo’s strategic plan for further international expansion and growth in the premium eyewear segment.
It aims to reinforce the Group’s distribution platform in Central Europe and in particular in the German market, which offers strong growth opportunities for De Rigo. The integration of the Rodenstock Eyewear division into the De Rigo business will strengthen the sales network through additional resources, expertise and an extensive network in Germany as well as in international markets. Furthermore, the acquisition includes the two high-quality brands Rodenstock Eyewear and Porsche Design Eyewear, which will complement the existing De Rigo product portfolio.
Both companies will closely work together to ensure a smooth transition and business continuity for employees, customers, and business partners.
Maurizio Dessolis, Executive Vice Chairman of De Rigo Vision, said: “I am proud to announce this agreement with Rodenstock, with whom we share the values of operational excellence and a client and people centric business. We are confident that building on our global platform and network we will be able to support the continued growth of the business and its brands.”
Anders Hedegaard, CEO of Rodenstock, commented: “With De Rigo, we have found a buyer that will ensure business continuity for our eyewear business, and we look forward to our continued collaboration.”
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Bausch + Lomb announced its first-of-its-kind ONE by ONE and Biotrue Eye Care Recycling programs have been named a gold winner in the Most Environmentally Friendly Service of the Year category by the 2022 Best in Biz Awards.
“For the past two years, our ONE by ONE contact lens recycling program has received gold for ‘Most Environmentally Friendly Service of the Year’ from the Best in Biz Awards. It brings us great pride to be recognized once again with this honor, but now with the addition of our Biotrue Eye Care Recycling program, which launched late last year,” said Joe Gordon, president, Global Consumer, Surgical and Vision Care, Bausch + Lomb.
“Together these programs continue to make incredible progress in helping to remove the ‘forgotten waste stream’ of used lens, eye care and lens care materials – nearly 60 million units to date – from our environment.”
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The World Council of Optometry (WCO) and Alcon have opened registration for “Dry Eye Spotlight 2: Measurement,” the second in a series of global dry eye disease education webinars. The January 31 webinar, led by Professor James Wolffsohn and featuring Professors Jennifer Craig and Lyndon Jones, explores the signs and symptoms of dry eye and how to confirm a diagnosis. In this installment, the expert faculty shares evidence-based, practical methods for adopting measurement techniques and highlights those which are available without additional investment in instrumentation.
The event includes an interactive live chat to give participants exclusive access to these distinguished experts at no cost. Register at https://bit.ly/DryEyeMeasurement.
Professor Wolffsohn said, “The main thing that I want viewers of this webinar to take away is how important it is to get involved in mitigating, measuring, and managing dry eye. Twenty to 30 percent of your patients likely suffer from dry eye. You can offer them so much relief and improve their quality of life by understanding what they’re experiencing, making a clear diagnosis, and delivering really simple treatment.”
The “Dry Eye Spotlight 2: Measurement” webinar will be independently presented in three time zones with live faculty-attendee interaction on Tuesday, January 31:
5 p.m. HKT/SST = Hong Kong/Singapore
6 p.m. CET = Central Europe
6 p.m. PST = Pacific Standard
Participants may choose their session when registering at https://bit.ly/DryEyeMeasurement.
The first webinar in the series, “Dry Eye Spotlight 1: Mitigation,” is now available on demand at the initiative’s recently launched website dryeye.worldcouncilofoptometry.info. Led by Professor Craig, it focuses on understanding the prevalence and etiology of dry eye, associated risk factors, and how to triage patients presenting with symptoms. The website also features tools and resources based on the three main pillars of mitigation, measurement, and management that eye care professionals can use right away.
The January 31 presentation will be available on demand following the event at dryeye.worldcouncilofoptometry.info.
Eschenbach Optik of America introduces the Magno® Travel Lamp, a handy two-in-one light that can be used as either a desk lamp or flashlight. It features a compact design and multiple lighting options.
When used as a desk lamp, you can choose from three colour temperatures; a warm yellow 3200K, a neutral white 4200K and a cool white 6000K. The light has an excellent colour rendition index greater than 90 and can be dimmed by pressing and holding the ON/OFF button. To use it as a desk lamp, simply fold-out the lamp head from the side of the handle and stand the lamp on a flat surface (flashlight side down). A rubber grip surrounds the flashlight head to provide extra stability.
When the lamp head is folded in, it can then be used as a hand-held flashlight and can be turned on or off by tapping twice on the touch control ON/OFF button. The Magno® Travel Lamp comes with a USB cable for recharging and features a red charging indicator light which will turn off once the power is at full capacity.
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Eschenbach
The CSE (Certified Sustainable Eyewear) Award is a prize established by MIDO, in partnership with ANFAO and Certottica, to honor sustainability in the global eyewear industry.
All exhibitors at MIDO 2023 are eligible to participate in this first edition of the award by nominating a pair of sunglasses, eyewear frames or an eyewear case. An international panel of expert judges will evaluate the competing products which, to qualify for a win, must have been produced in compliance with the principles of sustainability.
Recycled materials, reduced consumption in the production and distribution processes, maximization of the supply chain, elimination of waste, degree of recyclability, use of renewable resources and any certifications already achieved, are just some of the criteria the jury will use to determine the first winners in the following 6 categories:
CSE Award Sunglasses Europe
CSE Award Sunglasses Rest of the World
CSE Award Frames Europe
CSE Award Frames Rest of the World
CSE Award Cases Europe
CSE Award Cases Rest of the World
To participate, exhibitors at MIDO 2023 must complete the online form, available from 15 December 2022 to 15 January 2023 in the “Take Part” section of the official website: https://buff.ly/2BzbFzD.
“This is a necessary step in the eyewear industry,” comments MIDO President Giovanni Vitaloni. In our sector we have companies that have been truly committed and active in the field of sustainability (environmental, social, economic) for a long time: I am thinking of the big players but also independent brands that produce with the lowest possible impact on the ecosystem. This award is a fundamental milestone for us, which does not, however, decree the end of this journey, but the stage of a path that began in 2019 and which obtained, for MIDO 2022, the ISO 20121:2012 certification, which proves the sustainable management of major events.”
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#mido #CSE
Applications for the 2023 Transitions Change Agent program are now being accepted online until December 31, 2022. Industry professionals interested in becoming a Transitions Change Agent can visit TransitionsPRO.com/ChangeAgent to apply.
Transitions Optical is recruiting eyecare professionals who are looking to change the conversations their peers and patients are having around Transitions® lenses. To apply, candidates must complete an application form and detail why they want to become a Transitions Change Agent, what they hope to accomplish by participating in the program, link their social media profiles and answer a few additional questions.
“We are seeking industry experts who are passionate about developing partnerships and establishing a social presence,” said Arnaud Rajchenbach, marketing and sales manager, Transitions Optical in Canada. “New members of the Change Agent program will join the existing network of advocates that share product passion and expertise with their peers.”
Change Agents will be invited to attend the annual Transitions Academy in Orlando, Fla., where they will meet and network with fellow Transitions Change Agents. Through the program, Change Agents will also be able to participate in professional development and product technology workshops. Additionally, all Change Agents will receive and evaluate a free trial pair of Transitions lenses. Change Agents will have to be active on social media and will develop, in collaboration with Transitions, their in-store marketing to offer their patients a new Transitions in-store experience.
Selected applicants will be notified in February and participate in the program for the 2023 calendar year.
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#transitionsoptical
