Organizers are already making changes for next year’s VEE

Sunday, April 13 2014 | 00 h 00 min | News

The Galleria and The Underground will both be relocated to the Level 3 exhibition hall of the New York Jacob Javits Center for Vision Expo East 2015.

In an interview at the end of Vision Expo East 2014, Tom Loughran, industry

vice-president at Reed Exhibitions, took a moment to explain this decision. “As a result of this change, all the frames presented at Vision Expo East will be located in the same exhibition hall,” he said. “This decision was made namely after we received numerous comments from visitors complaining about the lengthy walk between The Galleria and the eyewear and accessories pavilion.”

Nonetheless, The Galleria is somewhat of a world apart at Vision Expo East, with its designer frames and designers who are equally as spectacular as their creations. Won’t they be disappointed with this move?

“The feedback that we have received so far from exhibitors is rather positive,” said Tom Loughran. “They understand that it’s logical to make changes that enhance the buyer’s experience at the show. Combining the two spaces will provide buyers with a much better experience, and the exhibitors will benefit in the end.”