SILMO, Rebooting SILMO TV in 2015

Monday, August 3 2015 | 00 h 00 min | Press Release

SILMO 2015 is continuing its makeover by rebooting SILMO TV, to offer exhibitors and visitors a trade fair with its finger firmly on the pulse of the industry. SILMO TV will without a doubt be a real highlight of the 2015 event, which is scheduled for 25 – 28 September at the Paris Nord Villepinte Exhibition Centre.

SILMO TV with a stunning new look for a trade fair that’s growing ever more connected

With its new, leading edge positioning, more in synch with its market and in step with its times, SILMO needed to come up with an ultra-modern and effective tool… that’s now been achieved thanks to SILMO TV! More than just a TV stage set, SILMO TV will be the go-to multimedia tool of this 2015 edition:
Connected with its public: SILMO TV will be the preferred showcase for all exhibitors seeking visibility and a key information hub for visitors and optics industry players.

Connected with its industry: SILMO TV will be a forum for debates and programmes on the sector’s latest developments, shining the spotlight on 4 major topics: Fashion, Health, Innovation and Training.

Connected with the exhibition’s news as it happens: To ensure you don’t miss a minute of the action, SILMO TV will bring you all the highlights of the trade fair via live coverage on the stage.

Connected with the digital world: SILMO TV will be pre-recorded and broadcast on YouTube, with a presence too on the major social media platforms to give maximum interactivity.

Key figures for SILMO TV:
36 programmes scheduled
24-hour coverage
15 innovations presented
10 major trends uncovered
4 news broadcasts, enabling you to keep tabs both on the exhibition and on the industry’s latest developments!

Get a sneak preview of SILMO TV 2015 style.

The programs will be broadcast in French and English, with simultaneous translation to cater for an international audience.