GVO Announces Exclusive North American Partnership with WestGroupe to Distribute Nano Vista and BFlex Brands in Canada and the US

Thursday, May 23 2024 | 16 h 30 min | News

GVO, a global leader in the children’s market, announces a strategic partnership with WestGroupe for the exclusive distribution of Nano Vista and BFlex across Canada and the United States, starting from August 1, 2024. This partnership capitalizes on WestGroupe’s robust distribution capabilities and GVO’s expertise in developing best-in-class children’s eyewear solutions.

Nano Vista, renowned for its revolutionary eyewear technology tailored specifically for infants, toddlers, and children, has earned international acclaim for its virtually indestructible frames and proprietary Siliflex material. In addition to Nano Indestructible, WestGroupe will carry multiple brand extensions including Nano Clip, Nano Glow, Nano Baby, Nano Sport, and Nano Sun. To meet the increasing demand for indestructible adult frames, WestGroupe will also distribute BFlex, the new adult offering from GVO.

“Our goal is to provide the best pediatric eyewear in the world and partnering with a service-oriented company like WestGroupe presents one of the greatest opportunities for our brands to excel. Leading the children’s eyewear business for our customers is an everyday challenge, and WestGroupe has the best team and a proven track record to guarantee the service we demand for our customers’ satisfaction.”

Alberto Paulet, founder and CEO of GVO

The agreement with GVO represents a significant milestone for WestGroupe as it continues to diversify its portfolio to include category leading brands.

“We are thrilled to partner with GVO to further expand the Nano Vista brand in the North American market. This collaboration perfectly aligns with our commitment to providing innovative eyewear solutions that cater to the unique needs of our customers. Nano Vista is the leading children’s brand worldwide with strong brand recognition with North American moms and their children and we look forward to offering their diverse range of products designed to withstand the active lifestyle of children.”

Beverly Suliteanu, Vice President of Product Development, WestGroupe

Click HERE for the press release.

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