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contact lens institute

CLI Releases 12‑Part Video Series on Contact Lens Profitability

The Contact Lens Institute (CLI) has released a new 12‑part video series, Profitability Perspectives with Professors Jones, Morgan & Morgan, now available on YouTube. Each segment, under one minute, breaks down findings from CLI’s recent U.S. study showing that soft contact lens patients generate 29% to 86% more annual profitability for practices compared to equivalent glasses‑only patients.

The videos were filmed during the International Society for Contact Lens Research symposium and feature three of the study’s investigators: Professor Philip Morgan, Professor Lyndon Jones, and Professor Ash Morgan. Topics include lifetime patient value, secondary sales, contact lens dropout, patient retention, and strategies to maximize dual wear (contact lenses + glasses).

CLI says additional insights and practical guidance will be released later this month at the American Academy of Optometry 2026 Annual Meeting, as part of a detailed See Tomorrow report.

The full video series is available:

CLI- Profitability perspectives 12-video youtube series

Source: Contact Lens Institute

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