OGS and Canadian Eye Care Business Review Announce Collaboration

Thursday, February 2 2017 | 00 h 00 min | News

Optometry Giving Sight and VuePoint are pleased to announce a content collaboration for Canadian Eye Care Business Review, VuePoint’s newest digital publication.

“Giving Back” is among the content areas of the new digital journal at www.eyecarebusiness.ca. It’s well documented that doing good is healthy for individuals. In addition to the oxytocin-induced infectious “warm glow” that generates good feelings and inspires others, giving back is also good for business!

OGS will share international case studies of how its various programs have been incorporated into eye care practice marketing through Canadian Eye Care Busines Review. “Canadian professionals will benefit from these case studies, and we hope many will implement our programs and share their own experiences,” said Corinne Waldon, Canadian Operations Manager, Optometry Giving Sight.

“Canadian Eye Care Business Review is pleased to provide Optometry Giving Sight access to our national platform. In part, this highlights the increasing importance of social enterprise in running a successful eye care practice”, says Dr. Jeff Goodhew, Co-Editor in Chief, Canadian Eye Care Business Review.

Canadian Eye Care Business Review is a newly launched digital resource for Canadian eye care practitioners published by VuePoint IDS. The site is accessible at www.eyecarebusiness.ca.