Two different optical store displays, side-by-side, with a red arrow graphic overlaid.

Quantity vs Frame Quality

By Sarah Bureau, RO How Choosing Low Quality Can Cost You More The world of Opticianry has a place for everyone and their preferred marketing...

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Oakley Plantaris

Let Nature in with Oakley Born to Rewild

In a world where sport and lifestyle converge, Oakley presents Born to Rewild, a futuristic collection brought to life by evolution running wild...

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Vision Expo new logo

Vision Expo to Rebrand with a New Look and Reimagined Focus on the Future

Vision Expo, organized by co-owners RX and The Vision Council, announces the upcoming launch of its new brand identity, which will officially debut...

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Smiling young girl with Down syndrome wearing blue glasses and a red shirt, making a playful gesture against a bright yellow background.

ABCs of Optics: O is for Opening Eyes

This course is accredited for 1 EC for NACOR and 1 PG for COONACOR #110649, COO #4256 and CCOA #OCE-2024-134Completion of online post-course test...

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WestGroupe logo

WestGroupe Launches Versport: Advanced Sports Protective Eyewear Collection

WestGroupe introduces Versport, an innovative sports protective eyewear collection by GVO, the creators of Nano Vista Versport is designed to offer...

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