Major changes at Mykita

Tuesday, March 3 2015 | 00 h 00 min | Agreements and Partnerships

All of Mykita’s partners, with the exception of co-founder Moritz Krueger, have withdrawn their participation in the company. Bernd Beets has become Krueger’s new partner.

The financial terms of the new partnership have not been released. Krueger will continue to act as CEO and creative director of Mykita. “In Bernd Beetz, we have found the ideal partner, because he understands Mykita and knows that the creative and innovative culture is our greatest capital,” said Krueger.

Beetz is not new to the world of fashion. Until recently, he was CEO of Coty Inc., a global beauty products company. In 11 years, he grew revenue, expanded the company’s presence to 135 markets and added significant brands to its portfolio. He was also president and CEO of the House of Christian Dior at LVMH.

Featured Posts

lool eyewear Meissa

Lool Eyewear: A Sophisticated and Decorative Collection with Luxury Finishes Inspired by Art Deco

As always, lool demonstrates its leadership in technology, offering a collection where luxury and details coexist with comfort, lightweight (8g), excellent flexible properties and high durability.

Learn More

SBspecs Superman frame ajustments for kids

Embracing a Child’s Individualism: A Custom Approach to Dispensing

Embrace children's unique styles in eyewear selection with a custom approach, ensuring confidence, comfort, and individuality in their first pair of eyeglasses.

Read more

AAO Announces 2024 Award Recipients

Each year the American Academy of Optometry (AAO) recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

Read more

Transitions® Showcases Gen S at Festival d’été de Quebec

Transitions® showcased Gen STM at the Festival d'été de Québec from July 4 to July 14. Located on Grande Allée, the booth featured an eye-catching setup that attracted festivalgoers eager to explore the offerings.

Read more

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Read more

lool eyewear Meissa

Lool Eyewear: A Sophisticated and Decorative Collection with Luxury Finishes Inspired by Art Deco

As always, lool demonstrates its leadership in technology, offering a collection where luxury and details coexist with comfort, lightweight (8g), excellent flexible properties and high durability.

Learn More

SBspecs Superman frame ajustments for kids

Embracing a Child’s Individualism: A Custom Approach to Dispensing

Embrace children's unique styles in eyewear selection with a custom approach, ensuring confidence, comfort, and individuality in their first pair of eyeglasses.

Read More

AAO Announces 2024 Award Recipients

Each year the American Academy of Optometry (AAO) recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

Read More

Transitions® Showcases Gen S at Festival d’été de Quebec

Transitions® showcased Gen STM at the Festival d'été de Québec from July 4 to July 14. Located on Grande Allée, the booth featured an eye-catching setup that attracted festivalgoers eager to explore the offerings.

Read More

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Read More

lool eyewear Meissa

Lool Eyewear: A Sophisticated and Decorative Collection with Luxury Finishes Inspired by Art Deco

As always, lool demonstrates its leadership in technology, offering a collection where luxury and details coexist with comfort, lightweight (8g), excellent flexible properties and high durability.

Learn More

SBspecs Superman frame ajustments for kids

Embracing a Child’s Individualism: A Custom Approach to Dispensing

Embrace children's unique styles in eyewear selection with a custom approach, ensuring confidence, comfort, and individuality in their first pair of eyeglasses.

Read more

AAO Announces 2024 Award Recipients

Each year the American Academy of Optometry (AAO) recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

Read more

Transitions® Showcases Gen S at Festival d’été de Quebec

Transitions® showcased Gen STM at the Festival d'été de Québec from July 4 to July 14. Located on Grande Allée, the booth featured an eye-catching setup that attracted festivalgoers eager to explore the offerings.

Read more

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Read more

lool eyewear Meissa

Lool Eyewear: A Sophisticated and Decorative Collection with Luxury Finishes Inspired by Art Deco

As always, lool demonstrates its leadership in technology, offering a collection where luxury and details coexist with comfort, lightweight (8g), excellent flexible properties and high durability.

Learn More

SBspecs Superman frame ajustments for kids

Embracing a Child’s Individualism: A Custom Approach to Dispensing

Embrace children's unique styles in eyewear selection with a custom approach, ensuring confidence, comfort, and individuality in their first pair of eyeglasses.

Read more

AAO Announces 2024 Award Recipients

Each year the American Academy of Optometry (AAO) recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

Read more

Transitions® Showcases Gen S at Festival d’été de Quebec

Transitions® showcased Gen STM at the Festival d'été de Québec from July 4 to July 14. Located on Grande Allée, the booth featured an eye-catching setup that attracted festivalgoers eager to explore the offerings.

Read more

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Read more