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AdlensFocuss Eyewear Beats Apple to Win Design Week Award

Adlens®, the UK-based global leader in adjustable focus eyewear, announces that AdlensFocuss™ has been named the winner of the 2015 Design Week Award for ‘Consumer Product Design’.

AdlensFocuss, the company’s first adjustable prescription eyewear, was recognised by an expert judging panel of influential design figures across Britain. It took home the award after being shortlisted alongside MacBook by Apple, John Lewis Professional Pan Plus ‘Wave’ by Seymourpowell, Nest Learning Thermostat for the UK by Nest Labs and Closer by Diego Grandi for Zucchetti Kos.

AdlensFocuss feature Variable Power Optics (VPO™) – a unique technology inspired by the eye’s natural flexibility to focus instantly on different distances. It is composed of a static prescription lens for distance and a second lens which can change shape to adjust the focus with dynamic precision. The power of the lens is controlled through a discreet dial inside a fashionable handmade frame.

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An infographic explaining how myopia control spectacle lens designs work for treating childhood myopia. On the left, under "Single vision correction," it states that peripheral light rays focus behind the retina, encouraging eye growth and increased myopia progression. The diagram shows peripheral light rays focusing behind the retina, leading to the eye growing longer and becoming more myopic. On the right, under "Myopia control design," it explains that lenslets focus light in front of the retina, slowing the progression of myopia. The diagram includes illustrations of the Essilor Stellest and Hoya MIYOSMART lenses, showing light rays focused by individual lenslets and reduced myopia progression. All of the text also appears in French.

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