Select New Look Eyewear Stores Win Meet-and-Greet with Laurence Leboeuf

PINELLAS PARK, Fla.– This November, the staff at two Lunetterie New Look Eyewear locations – Saint-Georges-de-Beauce and Montmagny – enjoyed an evening with Canadian actress and Transitions Optical partner, Laurence Leboeuf, after earning the most points in a nine-month long promotion centered around Transitions® lenses. Transitions Optical, Inc. and Lunetterie New Look Eyewear hosted a celebratory event in Quebec City to honour the staff, thank them for their hard work to increase their Transitions lens sales and give them a chance to meet Leboeuf and have their photos taken.

“It was really exciting to see so many of our employees engaged in this program,” said Marie-Josée Mercier, vice president of sales and operations, Lunetterie New Look Eyewear. “This contest was a great way to motivate our staff to familiarize themselves with the new colour options available in a Transitions lens and to help more eyeglass wearers see that Transitions lenses can fit their style preferences and lifestyle.”

An advocate of the importance of visual health since a very young age, Laurence Leboeuf joined Transitions Optical’s Canadian campaign in 2015 to launch Transitions® Signature graphite green lenses. For more information, visit Transitions.com.

Transitions ad campaign_Laurence Leboeuf

From Left to Right: Isabelle Tremblay-Dawson, Transitions Optical; Marie-Josée Mercier, Lunetterie New Look Eyewear; France Reimnitz, Lunetterie New Look Eyewear ; Laurence Leboeuf; Martial Gagné, Lunetterie New Look Eyewear

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