fbpx

Safilo and Max Mara Announce Early Renewal of Licensing Agreement

Wednesday, September 7 2016 | 00 h 00 min | News

Padua/Reggio Emilia– Safilo Group and Max Mara brand announce the early renewal of their licensing agreement for the design, manufacturing and worldwide distribution of the collections of optical frames and sunglasses. The new agreement will now run until December 31, 2023.

Safilo and Max Mara enjoy a partnership which spans nearly 20 years, dating back to 1997. They share a proud Italian heritage, a deep commitment to craftsmanship, authentic products and impeccable design, all elements that they both place at the heart of their respective long-term business growth strategies. Max Mara Eyewear was recently selected by Vogue.com as one of the ‘7 Best Accessories from the Milan Fall Winter 2016 Fashion Week’.

To read full press release click HERE.

Featured Posts

Optik Voila May-June 2026 WestGroupe OTPS2053

One True Pair Sun’s Angular Cat-Eye Defines Sun-Ready Style

One True Pair Sun OTPS-2053 brings bold feminine energy to 2026 sunwear with an exaggerated angular cat-eye shape, a statement acetate front, and slender recycled-metal temples.

Learn More
EssilorLuxottica

EssilorLuxottica to Begin Wearable Eyewear Production in Italy

EssilorLuxottica will launch its first wearable eyewear production lines in Italy, converting part of its historic Agordo plant to support smart eyewear manufacturing by early 2027.

Read more
University of Waterloo

Dr. Lyndon Jones Receives University of Waterloo Excellence in Science Research Award

Dr. Lyndon Jones has received the University of Waterloo Excellence in Science Research Award in the Senior Career Category, recognizing his contributions to vision science, contact lens research and ocular biomaterials.

Read more
DOJA CAT_TOUR MA VIE_by Greg Noire Ray-Ban Meta

Doja Cat and Ray-Ban Meta Bring Custom Wearable Tech Eyewear to the Stage

Doja Cat and Ray-Ban Meta have partnered for the Tour Ma Vie World Tour, introducing custom Ray-Ban Meta Skyler glasses that merge music, fashion and wearable technology on stage.

Read more
woman eye scan

Review Explores Periorbital Electrical Stimulation for Improving Blinking Function and Dry Eye Symptoms

A peer-reviewed scientific review suggests that transcutaneous electrical stimulation, including Dynamic Muscle Stimulation technology, may help improve blinking function, eyelid mechanics and symptoms associated with dry eye disease.

Read more
Optik Voila May-June 2026 WestGroupe OTPS2053

One True Pair Sun’s Angular Cat-Eye Defines Sun-Ready Style

One True Pair Sun OTPS-2053 brings bold feminine energy to 2026 sunwear with an exaggerated angular cat-eye shape, a statement acetate front, and slender recycled-metal temples.

Learn More
EssilorLuxottica

EssilorLuxottica to Begin Wearable Eyewear Production in Italy

EssilorLuxottica will launch its first wearable eyewear production lines in Italy, converting part of its historic Agordo plant to support smart eyewear manufacturing by early 2027.

Read More
University of Waterloo

Dr. Lyndon Jones Receives University of Waterloo Excellence in Science Research Award

Dr. Lyndon Jones has received the University of Waterloo Excellence in Science Research Award in the Senior Career Category, recognizing his contributions to vision science, contact lens research and ocular biomaterials.

Read More
DOJA CAT_TOUR MA VIE_by Greg Noire Ray-Ban Meta

Doja Cat and Ray-Ban Meta Bring Custom Wearable Tech Eyewear to the Stage

Doja Cat and Ray-Ban Meta have partnered for the Tour Ma Vie World Tour, introducing custom Ray-Ban Meta Skyler glasses that merge music, fashion and wearable technology on stage.

Read More
woman eye scan

Review Explores Periorbital Electrical Stimulation for Improving Blinking Function and Dry Eye Symptoms

A peer-reviewed scientific review suggests that transcutaneous electrical stimulation, including Dynamic Muscle Stimulation technology, may help improve blinking function, eyelid mechanics and symptoms associated with dry eye disease.

Read More
Optik Voila May-June 2026 WestGroupe OTPS2053

One True Pair Sun’s Angular Cat-Eye Defines Sun-Ready Style

One True Pair Sun OTPS-2053 brings bold feminine energy to 2026 sunwear with an exaggerated angular cat-eye shape, a statement acetate front, and slender recycled-metal temples.

Learn More
EssilorLuxottica

EssilorLuxottica to Begin Wearable Eyewear Production in Italy

EssilorLuxottica will launch its first wearable eyewear production lines in Italy, converting part of its historic Agordo plant to support smart eyewear manufacturing by early 2027.

Read more
University of Waterloo

Dr. Lyndon Jones Receives University of Waterloo Excellence in Science Research Award

Dr. Lyndon Jones has received the University of Waterloo Excellence in Science Research Award in the Senior Career Category, recognizing his contributions to vision science, contact lens research and ocular biomaterials.

Read more
DOJA CAT_TOUR MA VIE_by Greg Noire Ray-Ban Meta

Doja Cat and Ray-Ban Meta Bring Custom Wearable Tech Eyewear to the Stage

Doja Cat and Ray-Ban Meta have partnered for the Tour Ma Vie World Tour, introducing custom Ray-Ban Meta Skyler glasses that merge music, fashion and wearable technology on stage.

Read more
woman eye scan

Review Explores Periorbital Electrical Stimulation for Improving Blinking Function and Dry Eye Symptoms

A peer-reviewed scientific review suggests that transcutaneous electrical stimulation, including Dynamic Muscle Stimulation technology, may help improve blinking function, eyelid mechanics and symptoms associated with dry eye disease.

Read more
Optik Voila May-June 2026 WestGroupe OTPS2053

One True Pair Sun’s Angular Cat-Eye Defines Sun-Ready Style

One True Pair Sun OTPS-2053 brings bold feminine energy to 2026 sunwear with an exaggerated angular cat-eye shape, a statement acetate front, and slender recycled-metal temples.

Learn More
EssilorLuxottica

EssilorLuxottica to Begin Wearable Eyewear Production in Italy

EssilorLuxottica will launch its first wearable eyewear production lines in Italy, converting part of its historic Agordo plant to support smart eyewear manufacturing by early 2027.

Read more
University of Waterloo

Dr. Lyndon Jones Receives University of Waterloo Excellence in Science Research Award

Dr. Lyndon Jones has received the University of Waterloo Excellence in Science Research Award in the Senior Career Category, recognizing his contributions to vision science, contact lens research and ocular biomaterials.

Read more
DOJA CAT_TOUR MA VIE_by Greg Noire Ray-Ban Meta

Doja Cat and Ray-Ban Meta Bring Custom Wearable Tech Eyewear to the Stage

Doja Cat and Ray-Ban Meta have partnered for the Tour Ma Vie World Tour, introducing custom Ray-Ban Meta Skyler glasses that merge music, fashion and wearable technology on stage.

Read more
woman eye scan

Review Explores Periorbital Electrical Stimulation for Improving Blinking Function and Dry Eye Symptoms

A peer-reviewed scientific review suggests that transcutaneous electrical stimulation, including Dynamic Muscle Stimulation technology, may help improve blinking function, eyelid mechanics and symptoms associated with dry eye disease.

Read more