Polaroid – The Fish Bowl

Tuesday, May 23 2017 | 00 h 00 min | News

Polaroid presents The Fish Bowl, a short film inspired by the story of Edwin Herbert Land, the man who changed the way we see the world.

Nacho Gayan, one of advertising’s go-to directors, perfectly interpreted, through images, music and basically no dialogue, the adventure that led young Edwin Land to invent the polarizing filter, which today allows us to enjoy an instant visual experience and see the world around us with glare-free clarity.

In 2017, Polaroid celebrates its 80th anniversary (1937-2017) as a pioneer in polarized lens technology, and a worldwide leader in eye-care and optics.

Polaroid brings together talented people of different ages, offering them a unique instant experience by reinterpreting the past 80 years of Polaroid’s history with a contemporary twist, turning the past into the latest fashion trends.

Polaroid Eyewear is distributed by Safilo.

View video here:

Click HERE to read the full press release.

Featured Posts

Centennial VX titanium EN logos 2026

VX Titanium Collection Available in Canada Through Centennial Optical

Canadian eye care professionals can now access the VX Titanium Collection through Centennial Optical, featuring 100% titanium construction, lightweight comfort, modern styling and value-driven pricing for dispensaries.

Learn More

EMR data migration for optometry clinics

Thinking of Switching EMRs? What Optometrists Need to Know to Plan a Smooth and Secure Data Transition

Planning an EMR switch? Learn how to manage a secure and smooth data transition for your optometry clinic, from mapping refractive prescriptions to migrating specialized imaging files.

Read more

New Section 301 Tariffs Could Add Cost Pressure for the Optical Industry

As Section 122 duties near expiration, proposed new Section 301 tariffs tied to forced labour concerns could affect optical industry supply chains, including frames, lenses and components sourced from multiple countries.

Read more

Optik Voila May-June 2026 Centennial Optical Roots Sun RTS5006 PL BLUSH BROWN

Roots Sunglasses Bring Canadian Style Outdoors

Centennial Optical introduces Roots Sunglasses, a proudly Canadian lifestyle sunwear collection designed for outdoor living, contemporary style, everyday performance, and exceptional value.

Read more

OAKLEY MUZM FATCAT - June 2026

Limited-Edition Oakley MUZM FatCat Returns from the Archive

Oakley is bringing back the MUZM FatCat, a Y2K-era silhouette from its 2004 archive, with updated Prizm Lens Technology and two limited-edition colourways.

Read more

Centennial VX titanium EN logos 2026

VX Titanium Collection Available in Canada Through Centennial Optical

Canadian eye care professionals can now access the VX Titanium Collection through Centennial Optical, featuring 100% titanium construction, lightweight comfort, modern styling and value-driven pricing for dispensaries.

Learn More

EMR data migration for optometry clinics

Thinking of Switching EMRs? What Optometrists Need to Know to Plan a Smooth and Secure Data Transition

Planning an EMR switch? Learn how to manage a secure and smooth data transition for your optometry clinic, from mapping refractive prescriptions to migrating specialized imaging files.

Read More

New Section 301 Tariffs Could Add Cost Pressure for the Optical Industry

As Section 122 duties near expiration, proposed new Section 301 tariffs tied to forced labour concerns could affect optical industry supply chains, including frames, lenses and components sourced from multiple countries.

Read More

Optik Voila May-June 2026 Centennial Optical Roots Sun RTS5006 PL BLUSH BROWN

Roots Sunglasses Bring Canadian Style Outdoors

Centennial Optical introduces Roots Sunglasses, a proudly Canadian lifestyle sunwear collection designed for outdoor living, contemporary style, everyday performance, and exceptional value.

Read More

OAKLEY MUZM FATCAT - June 2026

Limited-Edition Oakley MUZM FatCat Returns from the Archive

Oakley is bringing back the MUZM FatCat, a Y2K-era silhouette from its 2004 archive, with updated Prizm Lens Technology and two limited-edition colourways.

Read More

Centennial VX titanium EN logos 2026

VX Titanium Collection Available in Canada Through Centennial Optical

Canadian eye care professionals can now access the VX Titanium Collection through Centennial Optical, featuring 100% titanium construction, lightweight comfort, modern styling and value-driven pricing for dispensaries.

Learn More

EMR data migration for optometry clinics

Thinking of Switching EMRs? What Optometrists Need to Know to Plan a Smooth and Secure Data Transition

Planning an EMR switch? Learn how to manage a secure and smooth data transition for your optometry clinic, from mapping refractive prescriptions to migrating specialized imaging files.

Read more

New Section 301 Tariffs Could Add Cost Pressure for the Optical Industry

As Section 122 duties near expiration, proposed new Section 301 tariffs tied to forced labour concerns could affect optical industry supply chains, including frames, lenses and components sourced from multiple countries.

Read more

Optik Voila May-June 2026 Centennial Optical Roots Sun RTS5006 PL BLUSH BROWN

Roots Sunglasses Bring Canadian Style Outdoors

Centennial Optical introduces Roots Sunglasses, a proudly Canadian lifestyle sunwear collection designed for outdoor living, contemporary style, everyday performance, and exceptional value.

Read more

OAKLEY MUZM FATCAT - June 2026

Limited-Edition Oakley MUZM FatCat Returns from the Archive

Oakley is bringing back the MUZM FatCat, a Y2K-era silhouette from its 2004 archive, with updated Prizm Lens Technology and two limited-edition colourways.

Read more

Centennial VX titanium EN logos 2026

VX Titanium Collection Available in Canada Through Centennial Optical

Canadian eye care professionals can now access the VX Titanium Collection through Centennial Optical, featuring 100% titanium construction, lightweight comfort, modern styling and value-driven pricing for dispensaries.

Learn More

EMR data migration for optometry clinics

Thinking of Switching EMRs? What Optometrists Need to Know to Plan a Smooth and Secure Data Transition

Planning an EMR switch? Learn how to manage a secure and smooth data transition for your optometry clinic, from mapping refractive prescriptions to migrating specialized imaging files.

Read more

New Section 301 Tariffs Could Add Cost Pressure for the Optical Industry

As Section 122 duties near expiration, proposed new Section 301 tariffs tied to forced labour concerns could affect optical industry supply chains, including frames, lenses and components sourced from multiple countries.

Read more

Optik Voila May-June 2026 Centennial Optical Roots Sun RTS5006 PL BLUSH BROWN

Roots Sunglasses Bring Canadian Style Outdoors

Centennial Optical introduces Roots Sunglasses, a proudly Canadian lifestyle sunwear collection designed for outdoor living, contemporary style, everyday performance, and exceptional value.

Read more

OAKLEY MUZM FATCAT - June 2026

Limited-Edition Oakley MUZM FatCat Returns from the Archive

Oakley is bringing back the MUZM FatCat, a Y2K-era silhouette from its 2004 archive, with updated Prizm Lens Technology and two limited-edition colourways.

Read more