fbpx

Westgroupe Welcomes New Marketing Director

MONTREAL, QC – WestGroupe announces the appointment of Shaleen Ratansi to the position of Marketing Director.

Shaleen brings with her to WestGroupe over 15 years of design, branding and marketing experience. Previously from the fashion industry, Shaleen joined the optical industry over three years ago, working for a leading optical company, overseeing the creation of campaigns, branding, media strategies, events and tradeshows for the North American market. Her international background provides a global perspective of successfully evaluating and implementing brands, marketing strategies and developing bespoke content for a vast range of markets.

“Shaleen brings a fresh energy to her new position and possesses the right mixture of expertise, insight and personality to help WestGroupe reach for the future,” says WestGroupe’s President, Michael Suliteanu.

“It is an exciting time for WestGroupe, as it continues its worldwide growth. The organisation has had continuous expansion, now in over 40 countries with no signs of slowing down. I am really looking forward to working with the team to build, innovative and create marketing initiatives which will further drive audience engagement, increase sales and focus on customer needs, quality products and services with premium branding,” says Shaleen Ratansi.

Click HERE for the full press release.

 

Featured Posts

Optik Sept-Oct 2026 issue Voila Centennial F-8864

Lightweight Strength, Modern Style

VX Titanium combines 100% titanium construction with lightweight comfort, durability and contemporary styling across 13 men’s and women’s designs.

Learn More
AAO American Academy of Optometry logo 2026

Academy 2026 Anaheim Showcases Research, Innovation and Leaders Shaping the Future of Eye Care

Academy 2026 Anaheim showcased major research, innovation and leadership in optometry, featuring landmark studies, new Fellows and advances shaping the future of eye care.

Read more
Zeiss Myopia Summit 2026-EN

ZEISS Myopia Innovation Summit Turns Evidence into Action in Vancouver

ZEISS gathered eye care professionals in Vancouver for the Myopia Innovation Summit, introducing MyoActive and showcasing evidence based strategies for myopia management.

Read more
Optometry Practice Succession Planning

Succession Made Simple

Learn how early optometry practice succession planning can improve practice value, reduce owner dependence, protect tax eligibility, and create a smoother transition.

Read more
CIBC logo 2026

CIBC Commercial Banking Steps Into Canadian Optometry

CIBC Commercial Banking is stepping into Canadian optometry through a new collaboration with Eye Care Business Canada, debuting with a webinar on buying an optometric practice.

Read more
Optik Sept-Oct 2026 issue Voila Centennial F-8864

Lightweight Strength, Modern Style

VX Titanium combines 100% titanium construction with lightweight comfort, durability and contemporary styling across 13 men’s and women’s designs.

Learn More
AAO American Academy of Optometry logo 2026

Academy 2026 Anaheim Showcases Research, Innovation and Leaders Shaping the Future of Eye Care

Academy 2026 Anaheim showcased major research, innovation and leadership in optometry, featuring landmark studies, new Fellows and advances shaping the future of eye care.

Read More
Zeiss Myopia Summit 2026-EN

ZEISS Myopia Innovation Summit Turns Evidence into Action in Vancouver

ZEISS gathered eye care professionals in Vancouver for the Myopia Innovation Summit, introducing MyoActive and showcasing evidence based strategies for myopia management.

Read More
Optometry Practice Succession Planning

Succession Made Simple

Learn how early optometry practice succession planning can improve practice value, reduce owner dependence, protect tax eligibility, and create a smoother transition.

Read More
CIBC logo 2026

CIBC Commercial Banking Steps Into Canadian Optometry

CIBC Commercial Banking is stepping into Canadian optometry through a new collaboration with Eye Care Business Canada, debuting with a webinar on buying an optometric practice.

Read More
Optik Sept-Oct 2026 issue Voila Centennial F-8864

Lightweight Strength, Modern Style

VX Titanium combines 100% titanium construction with lightweight comfort, durability and contemporary styling across 13 men’s and women’s designs.

Learn More
AAO American Academy of Optometry logo 2026

Academy 2026 Anaheim Showcases Research, Innovation and Leaders Shaping the Future of Eye Care

Academy 2026 Anaheim showcased major research, innovation and leadership in optometry, featuring landmark studies, new Fellows and advances shaping the future of eye care.

Read more
Zeiss Myopia Summit 2026-EN

ZEISS Myopia Innovation Summit Turns Evidence into Action in Vancouver

ZEISS gathered eye care professionals in Vancouver for the Myopia Innovation Summit, introducing MyoActive and showcasing evidence based strategies for myopia management.

Read more
Optometry Practice Succession Planning

Succession Made Simple

Learn how early optometry practice succession planning can improve practice value, reduce owner dependence, protect tax eligibility, and create a smoother transition.

Read more
CIBC logo 2026

CIBC Commercial Banking Steps Into Canadian Optometry

CIBC Commercial Banking is stepping into Canadian optometry through a new collaboration with Eye Care Business Canada, debuting with a webinar on buying an optometric practice.

Read more
Optik Sept-Oct 2026 issue Voila Centennial F-8864

Lightweight Strength, Modern Style

VX Titanium combines 100% titanium construction with lightweight comfort, durability and contemporary styling across 13 men’s and women’s designs.

Learn More
AAO American Academy of Optometry logo 2026

Academy 2026 Anaheim Showcases Research, Innovation and Leaders Shaping the Future of Eye Care

Academy 2026 Anaheim showcased major research, innovation and leadership in optometry, featuring landmark studies, new Fellows and advances shaping the future of eye care.

Read more
Zeiss Myopia Summit 2026-EN

ZEISS Myopia Innovation Summit Turns Evidence into Action in Vancouver

ZEISS gathered eye care professionals in Vancouver for the Myopia Innovation Summit, introducing MyoActive and showcasing evidence based strategies for myopia management.

Read more
Optometry Practice Succession Planning

Succession Made Simple

Learn how early optometry practice succession planning can improve practice value, reduce owner dependence, protect tax eligibility, and create a smoother transition.

Read more
CIBC logo 2026

CIBC Commercial Banking Steps Into Canadian Optometry

CIBC Commercial Banking is stepping into Canadian optometry through a new collaboration with Eye Care Business Canada, debuting with a webinar on buying an optometric practice.

Read more