New Spring Summer 2018 Collection from Kering and Maison Cartier
Kering Eyewear and the Maison Cartier announce the launch of the new Cartier Eyewear Spring Summer 2018 collection, which was presented during Silmo in Paris (October 6-9, 2017).
Under the terms of the agreement, Richemont, Maison Cartier’s parent company, has acquired a minority stake in Kering Eyewear, which has also integrated the Manufacture Cartier Lunettes entity in Sucy-en-Brie, France.
A dedicated team at Kering Eyewear will ensure the new Cartier Eyewear collection preserves the identity of the Maison Cartier with a contemporary aesthetic and will focus on the qualitative marketing and distribution strategy it has applied to all brands within the Kering Eyewear portfolio.
Roberto Vedovotto, Chairman & CEO of Kering Eyewear, said “We are thrilled to have entered into this exceptional agreement with Richemont. Our combined, highly specialized teams will be working to build on the incredible prestige of the Maison Cartier to develop and exceed the uniqueness of the brand in the Eyewear category”.
Three main collections – Santos de Cartier, C de Cartier and Panthère de Cartier – embody the brand’s exclusive heritage and combine emblematic features with a contemporary design approach.
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