Transitions Launches New Logo, New Creative

Transitions Launches New Logo, New Creative

Monday, February 12 2018 | 00 h 00 min | News

Transitions_new — New logo and slogan unveiled at Transitions Academy.

Attendees of the Transitions Academy 2018 in Orlando, Florida, were advised of the new Transitions logo and slogan, “Light Under Control” on Monday February 12. Transitions executives shared the new consumer creative and a new commercial campaign.

In order to amplify the brand “cool factor”, Transitions executives announced the launch of four new colours: amethyst, amber, sapphire, and emerald, to complement the three existing ones.

Also, Flash to Mirror will be launched in multiple colours, though specific launch dates have not been released.

Check out Vuepoint’s continuing coverage of Transitions Academy on Facebook and Twitter.

Applications Now Open: CNIB Scholarship Program

Applications are now open for the CNIB Scholarship Program, which offers scholarships, bursaries and other educational awards to people who are blind, Deafblind or have low vision.

Learn More

Optik mars-avril 2026 Voila AYA Optical Ledger in charcoal

Ledger: Art You Can Wear

Ledger is a striking collaboration between Jim Yellowhawk and AYA Optical, blending rich custom acetate, spring-hinge comfort, and Buffalo Nation artwork. Subtle background numbers inspired by historic Plains Indian ledger paper add further depth to the design.