Marcolin and Bally Sign Worldwide Exclusive Eyewear Licence Agreement

Marcolin Group and Bally, the historic Swiss luxury brand, have announced the signing of an exclusive worldwide license agreement for the design, production and distribution of sunglasses and optical frames for women and men with the Bally brand.

The agreement will last for five years, up to December 2023, with the possibility of a renewal for another four years.

A preview launch of the eyewear collection is to be held for the Asian market, later extending to the rest of the world.

The Swiss label, introduced as a footwear brand over 160 years ago, today offers a complete luxury lifestyle, crafting desirable quality products thanks to a blend of artisan skills and innovation, function and elegance, values at the centre of both Bally and Marcolin Group’s philosophy.

Click HERE to read the full press release.

Featured Posts

CooperVision Specialty EyeCare Launches New Topography-Guided Fitting Platform for Paragon CRT® Contact Lenses

CooperVision Specialty EyeCare announced the launch of its pioneering digital fitting tool, Visavy™ (pronounced Vee-SAH-vee) at 2023 Global Specialty Lens Symposium (GSLS).

Learn More

Horace Shortlisted for Men’s Frame of the Year

Horace in Cadillac has been nominated for the Men’s Frame of the Year at the Love Eyewear Awards which take place at 100% Optical at Excel, London in February.

Read more
Sarah Bureau

Sarah Recommends

Sarah Bureau shares her recommendations.

Read more

Glaucoma Awareness Month Draws Attention to Preventable Vision Loss

Regular eye exams recommended for difficult-to-detect eye disease known as the ‘silent thief of sight’

Read more

Ready for Winter!

Julbo pushes the limits of the photochromic technology by launching the Reactiv 0-4 High Contrast model.

Read more

CooperVision Specialty EyeCare Launches New Topography-Guided Fitting Platform for Paragon CRT® Contact Lenses

CooperVision Specialty EyeCare announced the launch of its pioneering digital fitting tool, Visavy™ (pronounced Vee-SAH-vee) at 2023 Global Specialty Lens Symposium (GSLS).

Learn More

Horace Shortlisted for Men’s Frame of the Year

Horace in Cadillac has been nominated for the Men’s Frame of the Year at the Love Eyewear Awards which take place at 100% Optical at Excel, London in February.

Read More
Sarah Bureau

Sarah Recommends

Sarah Bureau shares her recommendations.

Read More

Glaucoma Awareness Month Draws Attention to Preventable Vision Loss

Regular eye exams recommended for difficult-to-detect eye disease known as the ‘silent thief of sight’

Read More

Ready for Winter!

Julbo pushes the limits of the photochromic technology by launching the Reactiv 0-4 High Contrast model.

Read More

CooperVision Specialty EyeCare Launches New Topography-Guided Fitting Platform for Paragon CRT® Contact Lenses

CooperVision Specialty EyeCare announced the launch of its pioneering digital fitting tool, Visavy™ (pronounced Vee-SAH-vee) at 2023 Global Specialty Lens Symposium (GSLS).

Learn More

Horace Shortlisted for Men’s Frame of the Year

Horace in Cadillac has been nominated for the Men’s Frame of the Year at the Love Eyewear Awards which take place at 100% Optical at Excel, London in February.

Read more
Sarah Bureau

Sarah Recommends

Sarah Bureau shares her recommendations.

Read more

Glaucoma Awareness Month Draws Attention to Preventable Vision Loss

Regular eye exams recommended for difficult-to-detect eye disease known as the ‘silent thief of sight’

Read more

Ready for Winter!

Julbo pushes the limits of the photochromic technology by launching the Reactiv 0-4 High Contrast model.

Read more

CooperVision Specialty EyeCare Launches New Topography-Guided Fitting Platform for Paragon CRT® Contact Lenses

CooperVision Specialty EyeCare announced the launch of its pioneering digital fitting tool, Visavy™ (pronounced Vee-SAH-vee) at 2023 Global Specialty Lens Symposium (GSLS).

Learn More

Horace Shortlisted for Men’s Frame of the Year

Horace in Cadillac has been nominated for the Men’s Frame of the Year at the Love Eyewear Awards which take place at 100% Optical at Excel, London in February.

Read more
Sarah Bureau

Sarah Recommends

Sarah Bureau shares her recommendations.

Read more

Glaucoma Awareness Month Draws Attention to Preventable Vision Loss

Regular eye exams recommended for difficult-to-detect eye disease known as the ‘silent thief of sight’

Read more

Ready for Winter!

Julbo pushes the limits of the photochromic technology by launching the Reactiv 0-4 High Contrast model.

Read more