Safilo and Kate Spade New York Announce Early Renewal of Multi-Year License Agreement
Friday, March 22 2019 | 14 h 04 min | News
Safilo and Kate Spade New York, the world-renowned life and style brand, jointly announce the anticipated renewal of their global eyewear licensing agreement for the exclusive design, manufacturing and worldwide distribution of Kate Spade New York branded sunglasses and optical collections. The agreement will now run until June 30, 2026.
“The long-standing relationship with Kate Spade, which began back in 2000, is a success story which has seen the growth and expansion of the brand in the eyewear sector, making it today a leader in the high contemporary consumer segment, especially in North America which represents the largest market for the brand’s eyewear. The collections are very well appreciated by our customers as demonstrated by the increasingly positive business it is generating both with optical and sun frames,” comments Angelo Trocchia, CEO of Safilo Group. “The strong results achieved over the years with Kate Spade’s eyewear collections and the brand’s significant potential in the US as well as in other markets including Asia, represent a further opportunity for us to grow the business in our strategic Contemporary and Premium segments.”
“We are thrilled to continue our long-term partnership with Safilo for Kate Spade New York eyewear,” says Anna Bakst, CEO and Brand President of Kate Spade New York. “Eyewear is emotional… A person often wears eyewear to express their style and mood. By renewing our Safilo partnership, given their rich heritage and expertise in the eyewear market, we look forward to continuing to provide our customers with exciting and innovative eyewear choices.”
Source: Safilo
