Max Mara Eyewear Enters in Marcolin Portfolio

Marcolin Group announced the signing of a licensing agreement for the design, production and worldwide distribution of Max Mara sunglasses and eyeglasses. The partnership has a five-year duration starting from November 1, 2020 and follows the 2019 agreements for the eyewear of Sportmax and MAX&Co as reported on Optik NOW.

The first eyewear collection created by Marcolin Group will be unveiled and worn at the Max Mara fashion show in Milan on Thursday, 24 September 2020.

Matteo Blandi, Marcolin Group Marketing Director, affirmed: “The entry of the Max Mara brand in the Marcolin Group portfolio enriches our product offering addressed to womenswear market. Max Mara is an Italian luxury brand synonymous of excellence internationally recognized. We are proud to contribute to further advance and strengthen the brand’s positioning and image for the eyewear category”.

Ian Griffiths, Max Mara Creative Director, declared: “Max Mara has always been committed to women, to make them feel at their best, to make them shine in every occasion, through constant research for the highest quality. The secret of quality is to consider every single technical feature as an essential element of the creative process. The new partnership with Marcolin Group will contribute to ensure the highest quality and design standards for the Max Mara eyewear”.

Click HERE for the full press release.

Featured Posts

Industry Professionals and Trainers Joined Transitions Optical for “The Studio” Educational Event, 2nd Edition

Transitions Optical gathered over 80 industry professionals for a one-of-a-kind learning train the trainer event—Transitions® The Studio—on November 8, 2022.

Learn More

Bausch + Lomb Launches Biotrue® Advanced Multi-Purpose Solution in Canada

New Formula Provides More Moisture on Contact Lenses

Read more

SILMO Istanbul 2022: A Record Attendance

SILMO ISTANBUL welcomed both local manufacturers and a number of international companies of the optical and eyewear industry.

Read more

Silhouette’s Visionary Rimless Momentum Aurum Sets a New Trend in the Luxury Market

Inspired by fine watches and jewelry, Silhouette has designed a very special pair of premium eyewear.

Read more

UdeM School of Optometry Shares Study Findings on Accuracy of Purchasing Prescription Glasses Online

Findings from a recently completed empirical study conducted by the Université de Montréal (UdeM) unveils that New Look’s Topology delivers better quality eyewear than the technologies of two major online eyewear retailers, and, when they received the new glasses, the participants judged them to be comparable to what is found in store.

Read more

Industry Professionals and Trainers Joined Transitions Optical for “The Studio” Educational Event, 2nd Edition

Transitions Optical gathered over 80 industry professionals for a one-of-a-kind learning train the trainer event—Transitions® The Studio—on November 8, 2022.

Learn More

Bausch + Lomb Launches Biotrue® Advanced Multi-Purpose Solution in Canada

New Formula Provides More Moisture on Contact Lenses

Read More

SILMO Istanbul 2022: A Record Attendance

SILMO ISTANBUL welcomed both local manufacturers and a number of international companies of the optical and eyewear industry.

Read More

Silhouette’s Visionary Rimless Momentum Aurum Sets a New Trend in the Luxury Market

Inspired by fine watches and jewelry, Silhouette has designed a very special pair of premium eyewear.

Read More

UdeM School of Optometry Shares Study Findings on Accuracy of Purchasing Prescription Glasses Online

Findings from a recently completed empirical study conducted by the Université de Montréal (UdeM) unveils that New Look’s Topology delivers better quality eyewear than the technologies of two major online eyewear retailers, and, when they received the new glasses, the participants judged them to be comparable to what is found in store.

Read More

Industry Professionals and Trainers Joined Transitions Optical for “The Studio” Educational Event, 2nd Edition

Transitions Optical gathered over 80 industry professionals for a one-of-a-kind learning train the trainer event—Transitions® The Studio—on November 8, 2022.

Learn More

Bausch + Lomb Launches Biotrue® Advanced Multi-Purpose Solution in Canada

New Formula Provides More Moisture on Contact Lenses

Read more

SILMO Istanbul 2022: A Record Attendance

SILMO ISTANBUL welcomed both local manufacturers and a number of international companies of the optical and eyewear industry.

Read more

Silhouette’s Visionary Rimless Momentum Aurum Sets a New Trend in the Luxury Market

Inspired by fine watches and jewelry, Silhouette has designed a very special pair of premium eyewear.

Read more

UdeM School of Optometry Shares Study Findings on Accuracy of Purchasing Prescription Glasses Online

Findings from a recently completed empirical study conducted by the Université de Montréal (UdeM) unveils that New Look’s Topology delivers better quality eyewear than the technologies of two major online eyewear retailers, and, when they received the new glasses, the participants judged them to be comparable to what is found in store.

Read more

Industry Professionals and Trainers Joined Transitions Optical for “The Studio” Educational Event, 2nd Edition

Transitions Optical gathered over 80 industry professionals for a one-of-a-kind learning train the trainer event—Transitions® The Studio—on November 8, 2022.

Learn More

Bausch + Lomb Launches Biotrue® Advanced Multi-Purpose Solution in Canada

New Formula Provides More Moisture on Contact Lenses

Read more

SILMO Istanbul 2022: A Record Attendance

SILMO ISTANBUL welcomed both local manufacturers and a number of international companies of the optical and eyewear industry.

Read more

Silhouette’s Visionary Rimless Momentum Aurum Sets a New Trend in the Luxury Market

Inspired by fine watches and jewelry, Silhouette has designed a very special pair of premium eyewear.

Read more

UdeM School of Optometry Shares Study Findings on Accuracy of Purchasing Prescription Glasses Online

Findings from a recently completed empirical study conducted by the Université de Montréal (UdeM) unveils that New Look’s Topology delivers better quality eyewear than the technologies of two major online eyewear retailers, and, when they received the new glasses, the participants judged them to be comparable to what is found in store.

Read more