Marchon to be First to Produce and Sell Eyewear Made with Eastman’s Sustainable Acetate
Tuesday, October 13 2020 | 14 h 47 min | News
Marchon Eyewear announced an industry-first partnership with Eastman, a global specialty materials company. Marchon will be the first eyewear company to produce and sell frames using Eastman Acetate Renew, a fully sustainable material that will be used in Marchon’s proprietary and licensed brands frames.
Eastman will use their innovative carbon renewal technology, a process which is capable of recycling some of the most complex plastic waste. Through Eastman’s innovative recycling technology, the scrap from Marchon’s manufacturing of acetate frames can be diverted from landfills and used to produce new sustainable acetate for premium eyewear.
Acetate Renew, produced via Eastman’s innovative carbon renewal technology, is made from bio-based and certified* recycled materials and provides three key benefits to Marchon Eyewear.
- Sustainable material with lower carbon footprint
- Less landfill waste
- Identical Performance
“This collaboration with Marchon marks a significant milestone for advancing a circular economy for the eyewear industry,” said Scott Ballard, vice president and general manager for Eastman Specialty Plastics. “With Acetate Renew, Eastman combines its 80-year history of material innovations for eyewear with technologies that help ensure the industry’s sustainability in the 21st century.”
Eastman’s Acetate Renew is a cellulose diacetate composed of 60% biobased and 40% certified recycled content. The look and feel of the new eyewear will be identical to that of Marchon’s current frame collections.
Beginning in 2021, Marchon will begin to produce acetate sunglasses and ophthalmic frames by using Eastman’s Renew materials, further asserting Marchon’s commitment to social responsibility and bringing more sustainable practices to the eyewear industry.
Click HERE for the full press release.
