fbpx

Canadian Tire Makes Long-Term Donation of Smartphones

The CNIB Foundation has announced a new ongoing commitment from Canadian Tire Corporation (CTC) to support Canadians with sight loss through its Phone It Forward program.

The Phone It Forward program takes modern, gently used smartphones, refurbishes them, outfits them with accessible apps, and puts them directly into the hands of Canadians who are living with sight loss. Recipients are also provided with training on how to use their refurbished phones with confidence.

“From being able to recognize the faces of loved ones, to accessing emergency assistance from sighted volunteers, to being able to travel safely and independently using accessible navigation apps, modern smartphones can be truly life-changing for people with sight loss,” said John M. Rafferty, President and CEO of the CNIB Foundation.

CTC, which has supported a wide variety of CNIB Foundation programs and initiatives since the early 2000s, has pledged to provide an ongoing donation of corporate smartphones. 

Despite how life-changing smartphones can be for people with sight loss, 46% of Canadians who are blind don’t own a smartphone – at least not one that’s advanced enough to help them in their daily lives. The Phone It Forward program helps get an all-in-one communications and accessibility solution into the hands of Canadians with sight loss, helping to reduce barriers and drive independence.

Click HERE for the full press release.

Featured Posts

Close-up photograph of a great horned owl's eyes - owls have famously good night vision

ABCs of Optics: N is for Night Vision (part 1 of 3)

Explore the fascinating world of night vision in animals! Discover how nocturnal creatures see in the dark and learn about the amazing adaptations that make it possible.

Learn More
Voila September-October 2024 LOOL QUANT

Lool Eyewear Presents a New FW24 Collection for Stereotomic Series

lool eyewear, the technical segment brand of Etnia Eyewear Culture, demonstrates its mastery in designing ultralight frames with the launch of its new FW24 collection, which is part of the innovative Stereotomic Series.

Read more
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Names Donna J. Mikulecky Executive Director

Optometry Giving Sight (OGS) has announced that Donna J. Mikulecky, CPA, has accepted the organization's Executive Director position. She replaces retiring Executive Director Lois Schoenbrun, FAAO, who has served in the role since April 2022.

Read more
CooperVision

CooperVision Celebrates Five Years of MiSight® 1 day FDA Approval at Academy 2024 International Reception

Global Gathering Also Honors Excellence Among Contact Lens Educators and Students

Read more
AJsens logo and image

AJsens Launches Innovative Eyewear Model Naina: A Game Changer for Makeup Lovers

AJsens announces the launch of its premier model, Naina, a fully detachable titanium frame designed specifically for beauty enthusiasts.

Read more
Close-up photograph of a great horned owl's eyes - owls have famously good night vision

ABCs of Optics: N is for Night Vision (part 1 of 3)

Explore the fascinating world of night vision in animals! Discover how nocturnal creatures see in the dark and learn about the amazing adaptations that make it possible.

Learn More
Voila September-October 2024 LOOL QUANT

Lool Eyewear Presents a New FW24 Collection for Stereotomic Series

lool eyewear, the technical segment brand of Etnia Eyewear Culture, demonstrates its mastery in designing ultralight frames with the launch of its new FW24 collection, which is part of the innovative Stereotomic Series.

Read More
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Names Donna J. Mikulecky Executive Director

Optometry Giving Sight (OGS) has announced that Donna J. Mikulecky, CPA, has accepted the organization's Executive Director position. She replaces retiring Executive Director Lois Schoenbrun, FAAO, who has served in the role since April 2022.

Read More
CooperVision

CooperVision Celebrates Five Years of MiSight® 1 day FDA Approval at Academy 2024 International Reception

Global Gathering Also Honors Excellence Among Contact Lens Educators and Students

Read More
AJsens logo and image

AJsens Launches Innovative Eyewear Model Naina: A Game Changer for Makeup Lovers

AJsens announces the launch of its premier model, Naina, a fully detachable titanium frame designed specifically for beauty enthusiasts.

Read More
Close-up photograph of a great horned owl's eyes - owls have famously good night vision

ABCs of Optics: N is for Night Vision (part 1 of 3)

Explore the fascinating world of night vision in animals! Discover how nocturnal creatures see in the dark and learn about the amazing adaptations that make it possible.

Learn More
Voila September-October 2024 LOOL QUANT

Lool Eyewear Presents a New FW24 Collection for Stereotomic Series

lool eyewear, the technical segment brand of Etnia Eyewear Culture, demonstrates its mastery in designing ultralight frames with the launch of its new FW24 collection, which is part of the innovative Stereotomic Series.

Read more
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Names Donna J. Mikulecky Executive Director

Optometry Giving Sight (OGS) has announced that Donna J. Mikulecky, CPA, has accepted the organization's Executive Director position. She replaces retiring Executive Director Lois Schoenbrun, FAAO, who has served in the role since April 2022.

Read more
CooperVision

CooperVision Celebrates Five Years of MiSight® 1 day FDA Approval at Academy 2024 International Reception

Global Gathering Also Honors Excellence Among Contact Lens Educators and Students

Read more
AJsens logo and image

AJsens Launches Innovative Eyewear Model Naina: A Game Changer for Makeup Lovers

AJsens announces the launch of its premier model, Naina, a fully detachable titanium frame designed specifically for beauty enthusiasts.

Read more
Close-up photograph of a great horned owl's eyes - owls have famously good night vision

ABCs of Optics: N is for Night Vision (part 1 of 3)

Explore the fascinating world of night vision in animals! Discover how nocturnal creatures see in the dark and learn about the amazing adaptations that make it possible.

Learn More
Voila September-October 2024 LOOL QUANT

Lool Eyewear Presents a New FW24 Collection for Stereotomic Series

lool eyewear, the technical segment brand of Etnia Eyewear Culture, demonstrates its mastery in designing ultralight frames with the launch of its new FW24 collection, which is part of the innovative Stereotomic Series.

Read more
Optometry Giving Sight logo a turquoise eye with black icons in the shape of people for the iris

Optometry Giving Sight Names Donna J. Mikulecky Executive Director

Optometry Giving Sight (OGS) has announced that Donna J. Mikulecky, CPA, has accepted the organization's Executive Director position. She replaces retiring Executive Director Lois Schoenbrun, FAAO, who has served in the role since April 2022.

Read more
CooperVision

CooperVision Celebrates Five Years of MiSight® 1 day FDA Approval at Academy 2024 International Reception

Global Gathering Also Honors Excellence Among Contact Lens Educators and Students

Read more
AJsens logo and image

AJsens Launches Innovative Eyewear Model Naina: A Game Changer for Makeup Lovers

AJsens announces the launch of its premier model, Naina, a fully detachable titanium frame designed specifically for beauty enthusiasts.

Read more