Transitions® XTRActive® Polarized™ Lenses to Roll Out in Canada in Q1 of 2021
Thursday, November 12 2020 | 16 h 57 min | New Products, News, Press Release
Transitions Optical has announced that Transitions® XTRActive® Polarized™ lenses will begin rolling out in the U.S. and Canada in the first quarter of 2021. The product will expand the Transitions® XTRActive® product line with the additional benefit of polarization. Transitions XTRActive Polarizedlenses start clear indoors, darken in the car, and achieve extra darkness and polarize outdoors in the sun.
“This is a key milestone for the company. Building on our experience in polarization technology, we have now engineered the world’s only and best ever clear to extra dark photochromic polarized lens,” said Brian O’Neill, Ph.D, global vice president, Innovation, Technology & Operations, Transitions Optical.
Transitions XTRActive Polarized lenses use a breakthrough, exclusive, multi-layer matrix which hosts new Transitions XTRActive broad-spectrum dyes for more darkness with new ultra-fast dichroic dyes that selectively absorb light waves in one direction for polarization. Outside, Transitions XTRActive Polarized lenses achieve a polarization efficiency of up to 90 percent, which is similar to polarized sunglasses. The lenses fadeback up to 2 times faster than Transitions® Vantage®lenses.
Transitions XTRActive Polarized lenses will begin rolling out in the U.S. and Canada in the first quarter of 2021. They will be available in iconic gray with additional details on the timing of availability across materials and designs to be provided by the lens manufacturer partners of Transitions Optical.
Click HERE for the full press release.
