Tens: Sunglasses by Photographers, Launches Canadian Distribution

Friday, June 18 2021 | 16 h 51 min | News, Press Release

Tens, the UK sunglass brand founded in 2014 by three young and independent Photographers has announced a Canadian distribution agreement.

In partnership with Québec based distribution Vision JM, Tens will be distributed through exclusive optical and lifestyle retail partners and serve its Canadian customers. Tens made eyewear industry headlines in 2014 when the brand launched its debut filter lens, creating a warm and uplifting viewing experience inspired by its roots in photography and filmmaking.

Tens now bills itself as “the lens experience company”, specialising in multiple custom lenses designed to immerse the wearer in unique visual experiences; each featured in high quality and sustainably sourced eyewear developed with globally renowned partners in France, Italy and Australia.

Vision JM will manage the brand marketing, wholesale and customer service functions for Tens in the Quebec and Canadian markets.

Click HERE for the full press release.