Mondottica and WestGroupe Announce Partnership to Bring AllSaints Eyewear to North America
Friday, May 31 2024 | 09 h 02 min | News
Mondottica and WestGroupe announce their partnership to introduce AllSaints Eyewear to the North American market. Under this strategic collaboration, Mondottica will leverage its expertise in design and production, while WestGroupe will utilize its extensive network and market insights to expand the reach of AllSaints Eyewear, the first eyewear licence from the British brand known for emphasizing individuality and authenticity.
AllSaints, a global fashion phenomenon, is celebrated for its directional womenswear and menswear with an independent, rock’n’roll spirit. A catalyst for cool, the stunning inaugural optical collection features 18 bold gender-neutral styles with details such as eco-conscious Acetate Renew*, bespoke branded hinges, stylish beveling, and the finest metal detailing. To reinforce the brand’s DNA, hexagon bolt-shaped studs on the temples and hinges as well as custom integrated end-pieces are adorned with the AllSaints logo plaque in the brand’s classic distressed metal finish.
“We are thrilled to partner with Mondottica and to add AllSaints to the WestGroupe brand portfolio. The brand’s DNA and its edgy, unique aesthetic will complement rather than compete with our current brands, providing our customers with a fresh, cutting-edge fashion brand.” President Michael Suliteanu added, “The addition of AllSaints Eyewear underscores our dedication to offering diverse and high-quality eyewear options to the North American market. We look forward to the success that this partnership will bring.”
Beverly Suliteanu, VP of Product Development, WestGroupe
“We are thrilled to partner with WestGroupe to bring AllSaints Eyewear to North America. With our shared commitment to quality and innovation, we are confident that this collaboration will drive growth and success.”
Tony Pessok, CEO, Mondottica
The debut of AllSaints Eyewear in Canada is set for Summer 2024, followed by the anticipated USA launch in Q1 2025.
*About Acetate Renew
Eastman Acetate Renew incorporates significant amounts of certified recycled content from eyewear production scrap and results in a significant reduction in greenhouse gases compared to the traditional manufacturing process. Having approximately 40% certified recycled content and 60% bio-based content, Acetate Renew reduces greenhouse gas emissions and fossil fuel usage compared to traditional acetate. Typically, 80% of the material used in sheet acetate frame production is scrap. Instead of being landfilled, the scrap will now be returned to Eastman and recycled by Eastman into new material, creating a circular production process. Unlike other sustainable alternatives, Acetate Renew is indistinguishable from classic acetate, assuring wearers of the high quality and premium styles they expect.
Click HERE for the full press release.
Want to see more like this article? Click here to subscribe to our FREE print magazines and e-newsletters!
