Lanctôt Optical Announces Exclusive Canadian Distribution of Humphrey’s Eyewear
Tuesday, June 10 2025 | 14 h 53 min | News
Lanctôt Optical announced an exclusive partnership with Germany’s Eschenbach Optik to introduce Humphrey’s Eyewear to the Canadian market. This collaboration introduces a fresh, urban-inspired collection that combines vibrant, streetwear-influenced designs with the reliability of a globally respected optical brand.
A Legacy of Innovation and Style

Since its launch in 2000, Humphrey’s Eyewear has stood out for its bold, fashion-forward approach, offering frames that balance playful aesthetics with everyday wearability. Designed for those who see eyewear as an extension of personal style, the collection features dynamic colours, lightweight materi- als, and durable construction—all backed by Eschenbach’s legacy of precision engineering.
“Humphrey’s embodies individuality and authenticity—perfect for Canadians who see eyewear as a fashion accessory,’ said Diane Lanctôt, President of Lanctôt Ltée. ‘We are thrilled to offer this bold brand to our partners, combining European craftsmanship with local expertise. “
Strategic Value for Canadian Eyecare Professionals
Humphrey’s Eyewear fills a unique niche in the Canadian market, cater- ing to fashion-conscious wearers who prioritize both affordability and durability. The brand’s frames feature high-grade acetates and flexible metals, ensuring comfort without sacrificing style. For optical retailers, this means an opportunity to attract a broader demographic— from trendsetting teens to young professionals—with a collection that’s as practical as it is eye-catching.
About Humphrey’s Eyewear
Produced by Eschenbach Optik, a German leader in optical innovation for over a century, Humphrey’s Eyewear merges urban-inspired design with trusted craftsmanship. The brand’s focus on vibrant colours and versatile silhouettes makes it a go-to for opticians seeking to diversify their offerings with youthful, on-trend frames.
Click HERE for the press release.
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