Rodenstock’s B.I.G. NORM™ -Biometric Intelligent Glasses, Powered by AI

Friday, August 22 2025 | 13 h 22 min | News

By using Artificial Intelligence and one of the industry’s biggest biometric data sets, Rodenstock brings a new level of precision into lens calculation. Progressive wearers can now experience sharper and clearer vision, than ever before.

Contact your Centennial Optical representative for more information.

Distributed by Centennial Optical: www.centennialoptical.com  

About Centennial Optical

Centennial Optical is an independent, Canadian-owned company distributing ophthalmic frames and lenses, sunglasses, lab supplies, cases and accessories, nationally and internationally. Founded in 1967, Centennial sells optical goods and services to Eye Care Professionals (Optometrists, Opticians and Ophthalmologists), optical laboratories and optical retailers. Centennial is fully licensed by Health Canada to sell Class I and Class II medical devices. With corporate headquarters and central distribution located in Toronto, Centennial also has local customer service in Montreal and Vancouver.

Eyewear (Frames)

Centennial Optical began as a distributor of ophthalmic frames, selling its own exclusive brands. Today, in addition to being the Canadian distributor for several international designer brands of eyewear, such as Ann Taylor, BCBG MAXAZRIA, Ben Sherman, Champion, Christian Lacroix, FILA, Hackett, Jones New York, London Fog, Nicole Miller, Paradigm, Psycho Bunny, TLG and Vera Wang, Centennial works closely in developing and bringing to market Canadian fashion icons Alfred Sung, Roots and Beaver Canoe.

Lenses and Lab Supplies

Centennial is the Canadian wholesale distributor for Rodenstock and Kodak Lenses, plus other ophthalmic lenses from Signet Armorlite, Vision Ease, NuPolar and other lenses by Younger Optics, and lens products from a number of other manufacturers. Centennial’s house lens brands, CHOICE and Centoptic, offer customers an exceptional combination of performance and value in a wide selection of materials and treatments. Centennial is also pleased to offer a full range of lab supplies from 3M, BPI, DAC Vision and other suppliers.

Sunwear

Centennial is proud to distribute Serengeti, Bollé, and REVO Sunwear, both plano and Rx, to Canadian ECPs. As the maker of the world’s finest driving sunglass, Serengeti utilizes only the latest technologies and premium materials. Bollé constantly refines their trademark combination of fit, fashion and comfort, for high quality performance and protection. REVO sunglasses blend sleek design, tailored fit and legendary lens protection.

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