Their Eyes Deserve Protection!
Tuesday, August 26 2025 | 09 h 54 min | News
Good vision at the start of the school year (and throughout the year) is important to help children learn, grow, and develop. We are all aware that 80% of knowledge is acquired through the visual system during the first twelve years of life, but also that children are spending more and more time in front of digital screens for learning and entertainment, and fortunately, they also spend time outdoorsevery day, exposed to UV rays during their activities.
A Marketing Kit to Start the Conversation
To help you in your daily life when talking to children and their parents about eye health, what could be more useful than a “Back to School” marketing kit? Transitions Canada offers it with animated or static visuals in collaboration with Ray-Ban (a brand popular with young people and their parents) and a “cartoon” style version.
The Transitions® Color Match App
These elements will help you liven up your social media and engage in discussion about eye protection with them. You can also use the Transitions Color Match app to let children try on “magic” lenses with any frame in your office. It’s a great way to connect with them and help them choose their own colour and style!
How to Get Your Marketing Kit
To receive the Transitions Color Match kit, contact your Transitions lens provider representative.
Click HERE to download the kit.
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