Be Iconic, Beyond Limits: J.F. Rey Marks 40 Years of Bold Eyewear Innovation
Friday, September 12 2025 | 08 h 55 min | News
French eyewear brand J.F. Rey is celebrating its 40th anniversary, reaffirming the values that have defined its journey: independent creativity, excellence in craftsmanship, and a bold, unmistakable style that has become a global eyewear icon.
From its beginnings, J.F. Rey has embraced a singular vision—free from convention and unapologetically daring. Four decades later, that spirit continues to drive the brand’s innovation and shape its identity. The latest anniversary collection represents the culmination of this creative heritage, designed to resonate with today’s high-end market while staying true to its roots.
The new collection spans men’s, women’s, optical, and sun lines, each with a distinct personality defined by signature aesthetics and exclusive technologies. The designs balance technical mastery and striking visual identity, offering a fresh evolution of J.F. Rey’s iconic forms.
Among the highlights:
- SLEDGE series – A showcase of masculine excellence, with bold lines, uncompromising strength, and patented screwless hinges.
- Women’s models – More sensitive, accessible, and versatile, featuring gradient effects that introduce a fresh chromatic signature for the season.
- CARBON INSIDE line – A creative breakthrough with unprecedented coloring of select wood veneers, blending natural materials with avant-garde design.
Color remains central to the brand’s DNA, with deep autumnal shades, metallic effects, and original contrasts adding richness and depth to the collection.
J.F. Rey will present the collection at SILMO Paris (Hall 7 – Booth C129).
👉 More information: jfrey.fr
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