The DuraVision Plus Difference
Tuesday, August 18 2026 | 11 h 55 min | News
Clear, sharp vision matters. In fact, 88% of lens wearers rate it as essential. ZEISS Lenses are designed to meet this need, and coatings are made to handle everyday challenges.
ZEISS DuraVision Plus sets a new benchmark in lens coating technology. It represents the most advanced protection and optical performance ZEISS has ever created. Backed by over 80 years of expertise by ZEISS in anti-reflective coatings, the innovative coating processes of DuraVision® Plus coatings feature specially designed hard coatings.
This continuous drive to invent and refine brings together cutting-edge lens technology with refined aesthetic, creating coatings that look as good as they perform.
ZEISS DuraVision Plus coatings protect and refine your lenses, blending advanced optical performance with everyday practicality. By minimizing glare, resisting scratches, and repelling smudges, ZEISS lenses remain crystal-clear, durable, easy to maintain and always perform at their best.
Engineered for Excellence
- CleanGuard™ Technology: Uses advanced molecular surface chemistry to resist smudge adhesion and repel fine particles. This enables up to 3x faster cleaning compared to previous ZEISS coating generations.
- Proven Durability: State-of-the-art hard coatings and ion bombardment create dense, robust layers that protect lenses against the demands of everyday wear.
- Effortless Maintenance: Highly smudge-resistant and easy to clean, they are up to 46% more smudge-resistant than previous ZEISS coatings.
- High Clarity: High-end anti-reflective coating layers minimize reflections for clear, undistracted vision and a polished appearance.
Upgrade your offering today with the ZEISS DuraVision Plus portfolio.
Contact your sales representative for more information.
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