Essilor Partners with Luxottica to Launch Enhance Your Style Offer

Tuesday, July 14 2020 | 09 h 27 min | News

As independent practices look for ways to accelerate recovery, Essilor Canada has partnered with Luxottica to launch the Enhance Your Style Offer to independent eye care professionals. From July 15th through September 30th, the companies are offering a complete solution comprised of their respective best brands and assets.

“Exclusively for independent eye care professionals, we’re bringing to the market our innovative lenses together with the fashion and sportswear brands loved by many,” says Christophe Perreault, President, Essilor Canada. “Featuring Ray-Ban, Oakley, Vogue and other selections of Luxottica brands with our premium lenses eases the conversation for eyecare professionals to ensure in-store conversion for their patient’s best vision possible.”

By offering multiple pairs to patients and their family members that combine Crizal® with the Luxottica frames, eye care professionals will also receive rebates thereby supporting practice recovery efforts.

“This initiative supports eye care professionals by providing an incentive for patients to return to their practices and an added value for them when upgrading their style to premium brands like Ray-Ban, Oakley and more,” said Alessandro Mariani, VP of Marketing for Luxottica Wholesale N.A.

Click HERE for promotion details.

To read the full press release, click HERE.