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HOYA Vision Care Canada Celebrated Their 75-10 Anniversary with Gala Event

Mississauga, ON – The Mississauga Convention Centre was the place to be on Wednesday, September 28th as HOYA Vision Care Canada celebrated their 75-10 Gala with customers and staff. The gala hosted by ET Canada’s Rick Campanelli, included remarks from Consul-General Yasunori Nakayama of the Consulate-General of Japan in Toronto and Parliamentary Assistant to the Minister of Economic Development and Growth – Cristina Martins. Also on the agenda was an inspiring keynote address by Dr. Laurie Capogna Doctor of Optometry, co-author of the EyeFoods book collection and founder of Eye Wellness in Niagara Falls. The evening concluded on a high note with a special performance by Canadian singer Suzie Mc Neil.

“The gala is an important event for HOYA. Tonight we are letting everyone know that HOYA is a strong global and local leader who makes a major contribution to the success of independent practices all over Canada” said Ahmos Henry, President of HOYA Vision Care Canada. “We are proud of being the Ally of The Independent and want to remind Eye Care Professionals that HOYA endeavors to offer the best in class quality lenses, coatings and customer care in Canada.”

The 75-10 Gala was a celebration of HOYA’s commitment to continuously create new value through innovation and cutting-edge technology in an effort to improve vision. The Gala celebrated HOYA’s 75 years of Science, Innovation, and Technology, 20 years of HOYA’s strong presence in Canada and 10 years of Excellence in Canadian Lens Manufacturing. Apart from the line-up of delegates and entertainment, the evening showcased a video of HOYA’s Greatest Milestones followed by a Behind the Scenes film of HOYA’s 18,000 square feet facility which serves as the Canadian headquarters, central stock lens distribution centre, and full service prescription lenses laboratory.

SeeCoat Bright: A lens Coating Revolution

Learn more about Nikon’s new coatings and lenses at the Vision Institute of Canada Fall Trade Show.

November 5th from noon to 3 PM in Markham, Ontario at the Hilton Suites Hotel and Conference Centre.

Do your patients have difficulty reading at night or in dim lighting? Learn about SeeCoat Bright, Nikon’s new and innovative coating that delivers brighter, more vivid colour perception in dim light conditions and improves contrast.

VISIT US @ BOOTH #200

www.nikonlenswear.ca/products/coatings

 

The Vision Council Commits to the Think About Your Eyes Campaign

In pursuit of their mission to provide members with the best possible tools and resources needed to grow their businesses—and with the ultimate goal of improving the vision care available to consumers and helping them to lead better lives—The Vision Council has announced that it will contribute $3 million to the Think About Your Eyes Campaign in 2017, an increase from the 2016 contribution of $500,000, in response to the overwhelming success of the campaign in reaching consumers and growing eye exams across the country.

In 2015 alone, Think About Your Eyes messaging resulted in nearly 1 million eye exams, leading to the early detection of either AMD, glaucoma, cataracts, or diabetic retinopathy for many Americans, shortening the exam cycle by 45%, and bringing an additional $320 million in revenue to the vision industry.

Thanks to the support of 19 industry leaders, Think About Your Eyes has generated more than 1.25 billion impressions in 2016 through national television, radio, print and online/digital advertising to share educational and motivational messages about eye disease, eye strain, children’s vision, presbyopia and how regular eye exams can positively affect overall health. The campaign is designed to encourage consumers to learn more and schedule an eye exam by visiting thinkaboutyoureyes.com. The site, which has received more than 2.5 million visitors, features a comprehensive practice locator tool where visitors can easily find local Think About Your Eyes eye care providers from the nearly 17,500 participating providers.

Acuvue Moves to Support “Authorized Partners”

Johnson & Johnson Vision Care division of Johnson & Johnson Inc. (JJVC) announced today the Canadian launch of the ACUVUE® AUTHORIZED PARTNER Program: a new initiative to support and recognize its customers that exhibit good business practices.

The new program is aimed at protecting patient’s eye health and educating patients about the value of purchasing from authorized sources, according to a statement from Ted Lachmansingh, Business Director, Johnson & Johnson Vision Care division of Johnson & Johnson Inc. ” The Program will help customers build continued trust and long-term relationships with their patients. These authorized customers will have the opportunity to proudly advertise at their locations, stores and websites, the ACUVUE® Authorized Partner logo, which provides a key signal to patients that they are purchasing from an authorized source”. said Lachmansingh.

Some unauthorized sources are not only creating an environment where it’s difficult for other customers to remain competitive, but may also potentially be putting a patient’s eye health at risk through  damaged, counterfeit, stolen, mishandled, or expired product.

For more information on the new program, view the Acuvue website:  www.acuvueprofessional.ca/AAP

 

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