fbpx

Fendi arrives at Safilo, Marc Jacobs stays

Safilo has signed a nine-year licensing agreement with Fendi for the design, manufacture and worldwide distribution of Fendi optical frames and sunglasses and has renewed its licencing agreement with Marc Jacobs until 2024.

 

Marchon has been the worldwide distributor of Fendi eyewear since 2005. The current agreement will be respected until it ends in January 2014.

 

Proud of the agreement, Roberto Vedovotto, CEO of Safilo, says that Fendi’s fashion know-how will be transferred to the new eyewear collections, thanks to Safilo’s expertise. Pietro Beccari, chairman and CEO of Fendi, says that the two groups share common values and intentions and praises Safilo’s obsession for quality and innovation. 

 

Safilo and Marc Jacobs did not wait for the natural end of the current agreement to announce its renewal to December 31, 2024. “The Marc Jacobs and Marc by Marc Jacobs eyewear collections are a huge success and are considered as trendsetters all over the world,” says Roberto Vedovotto, who attributes the success to Marc Jacobs’s irreverent attitude, which is reflected in its designs.

 

Fendi and Marc Jacobs are both part of the LVMH Group.

Sources: http://www.safilo.com/en/PR_2013-06-12_safilo-group-and-fendi-announce-a-new-9-year-licensing-agreement

http://www.safilo.com/en/PR_2013-06-12_safilo-group-and-marc-jacobs-announce-the-early-renewal-of-the-licensing-agreement-for-marc-jacobs-and-marc-by-marc-j_

 

 

Featured Posts

Karün Eyewear Unveils Celion®, a Pioneering Material Made Out from Cigarette Butts

Karün announced: the world's first eyewear frames made from cellulose acetate recovered from cigarette butts. A new material called Celion® 

Learn More

Design and Style in the Middle of Colorado

Woodys presents Colorado, a new campaign set in the desert full of fashion and style. The SS24 collection follows the essence and identity of the brand.

Read more

CORE Welcomes Dr. Daddi Fadel

CORE announces that specialty contact lens innovator Daddi Fadel, DOptom, FSLS, FBCLA, FAAO, FIACLE, has joined CORE.

Read more
Map of Canada with an exaggerated, windy route between Montreal and Calgary.

Rockstar Warriors: On The Road of Discovery: The Heartbeat of Optical Sales

Dive into 'ROCKSTAR Road Warriors' and explore the heart of the optical sales industry. Uncover stories of determination, passion, and innovation among optical professionals.

Read more

EssilorLuxottica and Michael Kors Announce Extended Licensing Partnership

EssilorLuxottica  and Michael Kors announced the renewal of their licensing agreement for the development, production and worldwide distribution of prescription frames and sunglasses under the Michael Kors brand.

Read more

Karün Eyewear Unveils Celion®, a Pioneering Material Made Out from Cigarette Butts

Karün announced: the world's first eyewear frames made from cellulose acetate recovered from cigarette butts. A new material called Celion® 

Learn More

Design and Style in the Middle of Colorado

Woodys presents Colorado, a new campaign set in the desert full of fashion and style. The SS24 collection follows the essence and identity of the brand.

Read More

CORE Welcomes Dr. Daddi Fadel

CORE announces that specialty contact lens innovator Daddi Fadel, DOptom, FSLS, FBCLA, FAAO, FIACLE, has joined CORE.

Read More
Map of Canada with an exaggerated, windy route between Montreal and Calgary.

Rockstar Warriors: On The Road of Discovery: The Heartbeat of Optical Sales

Dive into 'ROCKSTAR Road Warriors' and explore the heart of the optical sales industry. Uncover stories of determination, passion, and innovation among optical professionals.

Read More

EssilorLuxottica and Michael Kors Announce Extended Licensing Partnership

EssilorLuxottica  and Michael Kors announced the renewal of their licensing agreement for the development, production and worldwide distribution of prescription frames and sunglasses under the Michael Kors brand.

Read More

Karün Eyewear Unveils Celion®, a Pioneering Material Made Out from Cigarette Butts

Karün announced: the world's first eyewear frames made from cellulose acetate recovered from cigarette butts. A new material called Celion® 

Learn More

Design and Style in the Middle of Colorado

Woodys presents Colorado, a new campaign set in the desert full of fashion and style. The SS24 collection follows the essence and identity of the brand.

Read more

CORE Welcomes Dr. Daddi Fadel

CORE announces that specialty contact lens innovator Daddi Fadel, DOptom, FSLS, FBCLA, FAAO, FIACLE, has joined CORE.

Read more
Map of Canada with an exaggerated, windy route between Montreal and Calgary.

Rockstar Warriors: On The Road of Discovery: The Heartbeat of Optical Sales

Dive into 'ROCKSTAR Road Warriors' and explore the heart of the optical sales industry. Uncover stories of determination, passion, and innovation among optical professionals.

Read more

EssilorLuxottica and Michael Kors Announce Extended Licensing Partnership

EssilorLuxottica  and Michael Kors announced the renewal of their licensing agreement for the development, production and worldwide distribution of prescription frames and sunglasses under the Michael Kors brand.

Read more

Karün Eyewear Unveils Celion®, a Pioneering Material Made Out from Cigarette Butts

Karün announced: the world's first eyewear frames made from cellulose acetate recovered from cigarette butts. A new material called Celion® 

Learn More

Design and Style in the Middle of Colorado

Woodys presents Colorado, a new campaign set in the desert full of fashion and style. The SS24 collection follows the essence and identity of the brand.

Read more

CORE Welcomes Dr. Daddi Fadel

CORE announces that specialty contact lens innovator Daddi Fadel, DOptom, FSLS, FBCLA, FAAO, FIACLE, has joined CORE.

Read more
Map of Canada with an exaggerated, windy route between Montreal and Calgary.

Rockstar Warriors: On The Road of Discovery: The Heartbeat of Optical Sales

Dive into 'ROCKSTAR Road Warriors' and explore the heart of the optical sales industry. Uncover stories of determination, passion, and innovation among optical professionals.

Read more

EssilorLuxottica and Michael Kors Announce Extended Licensing Partnership

EssilorLuxottica  and Michael Kors announced the renewal of their licensing agreement for the development, production and worldwide distribution of prescription frames and sunglasses under the Michael Kors brand.

Read more