fbpx

Select New Look Eyewear Stores Win Meet-and-Greet with Laurence Leboeuf

PINELLAS PARK, Fla.– This November, the staff at two Lunetterie New Look Eyewear locations – Saint-Georges-de-Beauce and Montmagny – enjoyed an evening with Canadian actress and Transitions Optical partner, Laurence Leboeuf, after earning the most points in a nine-month long promotion centered around Transitions® lenses. Transitions Optical, Inc. and Lunetterie New Look Eyewear hosted a celebratory event in Quebec City to honour the staff, thank them for their hard work to increase their Transitions lens sales and give them a chance to meet Leboeuf and have their photos taken.

“It was really exciting to see so many of our employees engaged in this program,” said Marie-Josée Mercier, vice president of sales and operations, Lunetterie New Look Eyewear. “This contest was a great way to motivate our staff to familiarize themselves with the new colour options available in a Transitions lens and to help more eyeglass wearers see that Transitions lenses can fit their style preferences and lifestyle.”

An advocate of the importance of visual health since a very young age, Laurence Leboeuf joined Transitions Optical’s Canadian campaign in 2015 to launch Transitions® Signature graphite green lenses. For more information, visit Transitions.com.

Transitions ad campaign_Laurence Leboeuf

From Left to Right: Isabelle Tremblay-Dawson, Transitions Optical; Marie-Josée Mercier, Lunetterie New Look Eyewear; France Reimnitz, Lunetterie New Look Eyewear ; Laurence Leboeuf; Martial Gagné, Lunetterie New Look Eyewear

Featured Posts

Vision Expo new logo

Vision Expo 2026 Launches “Call for NEW” to Spotlight Industry Innovation

Vision Expo 2026 launches its Call for NEW initiative, spotlighting product debuts, technologies and innovations ahead of the unified annual event in Orlando.

Learn More
EssilorLuxottica

EssilorLuxottica Joins Forces with Fondazione Chips-IT to Accelerate the Future of Smart Eyewear

EssilorLuxottica joins forces with Fondazione Chips-IT to accelerate smart-eyewear innovation through next-generation chip design, open-hardware collaboration and advanced wearable technologies.

Read more
JF Rey Collection Femme Dec 2025

J.F. Rey Unveils New Women’s Collection Showcasing Exceptional Craftsmanship and Mastery of Colour

J.F. Rey launches its new Women’s Collection with 11 shapes and 55 colours, showcasing exceptional craftsmanship, bold design and masterful colour innovation.

Read more
Opti Munich 2026 logo

opti 2026 Unveils TOMORROW VISION and opti SPHEARE: New Platforms for Contact Lens Innovation and Hearing Care

opti 2026 is spotlighting two major growth drivers: TOMORROW VISION, a high-energy innovation platform for contact lenses, and opti SPHEARE, a new experiential centre for hearing care.

Read more
Essilor Stellest 2.0 lenses

EssilorLuxottica Introduces Essilor® Stellest® 2.0 Lenses to Canada, Advancing Childhood Myopia Management

EssilorLuxottica has introduced Essilor® Stellest® 2.0 lenses in Canada, offering stronger efficacy and enhanced design features for childhood myopia management.

Read more
Vision Expo new logo

Vision Expo 2026 Launches “Call for NEW” to Spotlight Industry Innovation

Vision Expo 2026 launches its Call for NEW initiative, spotlighting product debuts, technologies and innovations ahead of the unified annual event in Orlando.

Learn More
EssilorLuxottica

EssilorLuxottica Joins Forces with Fondazione Chips-IT to Accelerate the Future of Smart Eyewear

EssilorLuxottica joins forces with Fondazione Chips-IT to accelerate smart-eyewear innovation through next-generation chip design, open-hardware collaboration and advanced wearable technologies.

Read More
JF Rey Collection Femme Dec 2025

J.F. Rey Unveils New Women’s Collection Showcasing Exceptional Craftsmanship and Mastery of Colour

J.F. Rey launches its new Women’s Collection with 11 shapes and 55 colours, showcasing exceptional craftsmanship, bold design and masterful colour innovation.

Read More
Opti Munich 2026 logo

opti 2026 Unveils TOMORROW VISION and opti SPHEARE: New Platforms for Contact Lens Innovation and Hearing Care

opti 2026 is spotlighting two major growth drivers: TOMORROW VISION, a high-energy innovation platform for contact lenses, and opti SPHEARE, a new experiential centre for hearing care.

Read More
Essilor Stellest 2.0 lenses

EssilorLuxottica Introduces Essilor® Stellest® 2.0 Lenses to Canada, Advancing Childhood Myopia Management

EssilorLuxottica has introduced Essilor® Stellest® 2.0 lenses in Canada, offering stronger efficacy and enhanced design features for childhood myopia management.

Read More
Vision Expo new logo

Vision Expo 2026 Launches “Call for NEW” to Spotlight Industry Innovation

Vision Expo 2026 launches its Call for NEW initiative, spotlighting product debuts, technologies and innovations ahead of the unified annual event in Orlando.

Learn More
EssilorLuxottica

EssilorLuxottica Joins Forces with Fondazione Chips-IT to Accelerate the Future of Smart Eyewear

EssilorLuxottica joins forces with Fondazione Chips-IT to accelerate smart-eyewear innovation through next-generation chip design, open-hardware collaboration and advanced wearable technologies.

Read more
JF Rey Collection Femme Dec 2025

J.F. Rey Unveils New Women’s Collection Showcasing Exceptional Craftsmanship and Mastery of Colour

J.F. Rey launches its new Women’s Collection with 11 shapes and 55 colours, showcasing exceptional craftsmanship, bold design and masterful colour innovation.

Read more
Opti Munich 2026 logo

opti 2026 Unveils TOMORROW VISION and opti SPHEARE: New Platforms for Contact Lens Innovation and Hearing Care

opti 2026 is spotlighting two major growth drivers: TOMORROW VISION, a high-energy innovation platform for contact lenses, and opti SPHEARE, a new experiential centre for hearing care.

Read more
Essilor Stellest 2.0 lenses

EssilorLuxottica Introduces Essilor® Stellest® 2.0 Lenses to Canada, Advancing Childhood Myopia Management

EssilorLuxottica has introduced Essilor® Stellest® 2.0 lenses in Canada, offering stronger efficacy and enhanced design features for childhood myopia management.

Read more
Vision Expo new logo

Vision Expo 2026 Launches “Call for NEW” to Spotlight Industry Innovation

Vision Expo 2026 launches its Call for NEW initiative, spotlighting product debuts, technologies and innovations ahead of the unified annual event in Orlando.

Learn More
EssilorLuxottica

EssilorLuxottica Joins Forces with Fondazione Chips-IT to Accelerate the Future of Smart Eyewear

EssilorLuxottica joins forces with Fondazione Chips-IT to accelerate smart-eyewear innovation through next-generation chip design, open-hardware collaboration and advanced wearable technologies.

Read more
JF Rey Collection Femme Dec 2025

J.F. Rey Unveils New Women’s Collection Showcasing Exceptional Craftsmanship and Mastery of Colour

J.F. Rey launches its new Women’s Collection with 11 shapes and 55 colours, showcasing exceptional craftsmanship, bold design and masterful colour innovation.

Read more
Opti Munich 2026 logo

opti 2026 Unveils TOMORROW VISION and opti SPHEARE: New Platforms for Contact Lens Innovation and Hearing Care

opti 2026 is spotlighting two major growth drivers: TOMORROW VISION, a high-energy innovation platform for contact lenses, and opti SPHEARE, a new experiential centre for hearing care.

Read more
Essilor Stellest 2.0 lenses

EssilorLuxottica Introduces Essilor® Stellest® 2.0 Lenses to Canada, Advancing Childhood Myopia Management

EssilorLuxottica has introduced Essilor® Stellest® 2.0 lenses in Canada, offering stronger efficacy and enhanced design features for childhood myopia management.

Read more