Safilo Asserts Position of Leadership for Independents

Safilo will be present at Vision Expo East from March 31st to April 2nd at the Jacob Javits Center in New York City with its direction-setting booth, #2749, located on the main show floor.

Show attendees are encouraged to sign up for booth tours at the Safilo reception desk where they can learn about Safilo’s industry-leading capabilities in the areas of trendsetting design, superior craftsmanship and powerful brand building – illustrated by its own core brands highlighted by Polaroid, Carrera, Safilo, Elasta, Emozioni and Smith – in addition to new launch collections, manufactured under license, for Havaianas and Fendi Mens.

Safilo will also reaffirm its leadership in corporate responsibility which is focused on the development of future eyewear talent and female leadership development in the industry by hosting students from The New School’s Parsons School of Design in its booth as well as hosting some of the optical industry’s most influential female leaders in its Fifth Avenue showroom.

“This year’s Vision Expo East booth, in addition to our overall programming for VEE, positions Safilo as the favored independent player and preferred customer partner of the optical industry in North America. Our leading-edge capabilities in the areas of trendsetting design, superior craftsmanship, powerful brand building and technological innovation, coupled with our commitment to nurture and develop future eyewear talent, is just the tip of the iceberg for us and the world-class capabilities we offer our customers. We look forward to a very exciting Vision Expo weekend,” says Henri Blomqvist, CEO of Safilo North America.

To read full press release, click HERE.

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