Vuarnet Opens First US Store

Vuarnet announced the opening of their first flagship store in the United States. The 1,000 square foot space in New York’s Nolita opened its doors July 14, timed to coincide with Bastille Day.

The new boutique will “offer an immersive brand experience and will feature the full range of Vuarnet sunglasses as well as new categories to the US market to include accessories and seasonal apparel such as beachwear and ski apparel.”

“The opening of our flagship store in NY is a major step for Vuarnet and we are very positive about what the future holds for our brand in the US market as a whole» said Lionel Giraud, CEO of Vuarnet. «We selected Bastille Day, French National Day, for the opening as it is always a day of great celebration in France and we wanted to share that passion and enthusiasm stateside.”

Featured Posts

Industry Professionals and Trainers Joined Transitions Optical for “The Studio” Educational Event, 2nd Edition

Transitions Optical gathered over 80 industry professionals for a one-of-a-kind learning train the trainer event—Transitions® The Studio—on November 8, 2022.

Learn More

Bausch + Lomb Launches Biotrue® Advanced Multi-Purpose Solution in Canada

New Formula Provides More Moisture on Contact Lenses

Read more

SILMO Istanbul 2022: A Record Attendance

SILMO ISTANBUL welcomed both local manufacturers and a number of international companies of the optical and eyewear industry.

Read more

Silhouette’s Visionary Rimless Momentum Aurum Sets a New Trend in the Luxury Market

Inspired by fine watches and jewelry, Silhouette has designed a very special pair of premium eyewear.

Read more

UdeM School of Optometry Shares Study Findings on Accuracy of Purchasing Prescription Glasses Online

Findings from a recently completed empirical study conducted by the Université de Montréal (UdeM) unveils that New Look’s Topology delivers better quality eyewear than the technologies of two major online eyewear retailers, and, when they received the new glasses, the participants judged them to be comparable to what is found in store.

Read more

Industry Professionals and Trainers Joined Transitions Optical for “The Studio” Educational Event, 2nd Edition

Transitions Optical gathered over 80 industry professionals for a one-of-a-kind learning train the trainer event—Transitions® The Studio—on November 8, 2022.

Learn More

Bausch + Lomb Launches Biotrue® Advanced Multi-Purpose Solution in Canada

New Formula Provides More Moisture on Contact Lenses

Read More

SILMO Istanbul 2022: A Record Attendance

SILMO ISTANBUL welcomed both local manufacturers and a number of international companies of the optical and eyewear industry.

Read More

Silhouette’s Visionary Rimless Momentum Aurum Sets a New Trend in the Luxury Market

Inspired by fine watches and jewelry, Silhouette has designed a very special pair of premium eyewear.

Read More

UdeM School of Optometry Shares Study Findings on Accuracy of Purchasing Prescription Glasses Online

Findings from a recently completed empirical study conducted by the Université de Montréal (UdeM) unveils that New Look’s Topology delivers better quality eyewear than the technologies of two major online eyewear retailers, and, when they received the new glasses, the participants judged them to be comparable to what is found in store.

Read More

Industry Professionals and Trainers Joined Transitions Optical for “The Studio” Educational Event, 2nd Edition

Transitions Optical gathered over 80 industry professionals for a one-of-a-kind learning train the trainer event—Transitions® The Studio—on November 8, 2022.

Learn More

Bausch + Lomb Launches Biotrue® Advanced Multi-Purpose Solution in Canada

New Formula Provides More Moisture on Contact Lenses

Read more

SILMO Istanbul 2022: A Record Attendance

SILMO ISTANBUL welcomed both local manufacturers and a number of international companies of the optical and eyewear industry.

Read more

Silhouette’s Visionary Rimless Momentum Aurum Sets a New Trend in the Luxury Market

Inspired by fine watches and jewelry, Silhouette has designed a very special pair of premium eyewear.

Read more

UdeM School of Optometry Shares Study Findings on Accuracy of Purchasing Prescription Glasses Online

Findings from a recently completed empirical study conducted by the Université de Montréal (UdeM) unveils that New Look’s Topology delivers better quality eyewear than the technologies of two major online eyewear retailers, and, when they received the new glasses, the participants judged them to be comparable to what is found in store.

Read more

Industry Professionals and Trainers Joined Transitions Optical for “The Studio” Educational Event, 2nd Edition

Transitions Optical gathered over 80 industry professionals for a one-of-a-kind learning train the trainer event—Transitions® The Studio—on November 8, 2022.

Learn More

Bausch + Lomb Launches Biotrue® Advanced Multi-Purpose Solution in Canada

New Formula Provides More Moisture on Contact Lenses

Read more

SILMO Istanbul 2022: A Record Attendance

SILMO ISTANBUL welcomed both local manufacturers and a number of international companies of the optical and eyewear industry.

Read more

Silhouette’s Visionary Rimless Momentum Aurum Sets a New Trend in the Luxury Market

Inspired by fine watches and jewelry, Silhouette has designed a very special pair of premium eyewear.

Read more

UdeM School of Optometry Shares Study Findings on Accuracy of Purchasing Prescription Glasses Online

Findings from a recently completed empirical study conducted by the Université de Montréal (UdeM) unveils that New Look’s Topology delivers better quality eyewear than the technologies of two major online eyewear retailers, and, when they received the new glasses, the participants judged them to be comparable to what is found in store.

Read more