WestGroupe to Launch Life Italia Kids Eyewear Collection

Friday, January 10 2020 | 06 h 59 min | Agreements and Partnerships, News, Press Release

WestGroupe announces a distribution agreement with World Optik SRL for the North American distribution of Life Italia Kids. The initial launch of Life Italia Kids in Canada and the USA is set for early 2020.

Created to meet the needs of parents and their children, the Life Italia Kids eyewear collection offers unsurpassed durability, a comfortable fit and adorable styles for kids aged 3 to 16 years old.

“WestGroupe is thrilled to begin 2020 with a new addition to our product portfolio. This 100% made in Italy kids’ collection will be a fantastic complement to our Superflex^® Kids collection as it will satisfy those parents looking for durable, “active” eyewear. Life Italia Kids has been highly successful globally, and we are excited to bring this quality brand to North America,” Says Beverly Suliteanu, VP of Product Development.

Source: Westgroupe

Featured Posts

lool eyewear Meissa

Lool Eyewear: A Sophisticated and Decorative Collection with Luxury Finishes Inspired by Art Deco

As always, lool demonstrates its leadership in technology, offering a collection where luxury and details coexist with comfort, lightweight (8g), excellent flexible properties and high durability.

Learn More

SBspecs Superman frame ajustments for kids

Embracing a Child’s Individualism: A Custom Approach to Dispensing

Embrace children's unique styles in eyewear selection with a custom approach, ensuring confidence, comfort, and individuality in their first pair of eyeglasses.

Read more

AAO Announces 2024 Award Recipients

Each year the American Academy of Optometry (AAO) recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

Read more

Transitions® Showcases Gen S at Festival d’été de Quebec

Transitions® showcased Gen STM at the Festival d'été de Québec from July 4 to July 14. Located on Grande Allée, the booth featured an eye-catching setup that attracted festivalgoers eager to explore the offerings.

Read more

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Read more

lool eyewear Meissa

Lool Eyewear: A Sophisticated and Decorative Collection with Luxury Finishes Inspired by Art Deco

As always, lool demonstrates its leadership in technology, offering a collection where luxury and details coexist with comfort, lightweight (8g), excellent flexible properties and high durability.

Learn More

SBspecs Superman frame ajustments for kids

Embracing a Child’s Individualism: A Custom Approach to Dispensing

Embrace children's unique styles in eyewear selection with a custom approach, ensuring confidence, comfort, and individuality in their first pair of eyeglasses.

Read More

AAO Announces 2024 Award Recipients

Each year the American Academy of Optometry (AAO) recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

Read More

Transitions® Showcases Gen S at Festival d’été de Quebec

Transitions® showcased Gen STM at the Festival d'été de Québec from July 4 to July 14. Located on Grande Allée, the booth featured an eye-catching setup that attracted festivalgoers eager to explore the offerings.

Read More

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Read More

lool eyewear Meissa

Lool Eyewear: A Sophisticated and Decorative Collection with Luxury Finishes Inspired by Art Deco

As always, lool demonstrates its leadership in technology, offering a collection where luxury and details coexist with comfort, lightweight (8g), excellent flexible properties and high durability.

Learn More

SBspecs Superman frame ajustments for kids

Embracing a Child’s Individualism: A Custom Approach to Dispensing

Embrace children's unique styles in eyewear selection with a custom approach, ensuring confidence, comfort, and individuality in their first pair of eyeglasses.

Read more

AAO Announces 2024 Award Recipients

Each year the American Academy of Optometry (AAO) recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

Read more

Transitions® Showcases Gen S at Festival d’été de Quebec

Transitions® showcased Gen STM at the Festival d'été de Québec from July 4 to July 14. Located on Grande Allée, the booth featured an eye-catching setup that attracted festivalgoers eager to explore the offerings.

Read more

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Read more

lool eyewear Meissa

Lool Eyewear: A Sophisticated and Decorative Collection with Luxury Finishes Inspired by Art Deco

As always, lool demonstrates its leadership in technology, offering a collection where luxury and details coexist with comfort, lightweight (8g), excellent flexible properties and high durability.

Learn More

SBspecs Superman frame ajustments for kids

Embracing a Child’s Individualism: A Custom Approach to Dispensing

Embrace children's unique styles in eyewear selection with a custom approach, ensuring confidence, comfort, and individuality in their first pair of eyeglasses.

Read more

AAO Announces 2024 Award Recipients

Each year the American Academy of Optometry (AAO) recognizes distinguished individuals who have made countless important contributions to advancing the profession of optometry.

Read more

Transitions® Showcases Gen S at Festival d’été de Quebec

Transitions® showcased Gen STM at the Festival d'été de Québec from July 4 to July 14. Located on Grande Allée, the booth featured an eye-catching setup that attracted festivalgoers eager to explore the offerings.

Read more

Aspex Turboflex

Turboflex KIDS: Built with Kids in Mind

Being playful is part of being a kid, which is why Turboflex KIDS frames are perfect to withstand kids’ day to day lives.

Read more