fbpx

Safilo Acquires 61.34% of Privé Revaux

Safilo Group announces the acquisition of a 61.34% equity interest in the Miami-based company Prive Goods (“Privé Revaux”) through a simultaneous signing and closing.

David Schottenstein, the Company’s founding entrepreneur and CEO, retains ownership of approximately 15.5% of the equity, while the remainder is held by celebrities Jamie Foxx, Hailee Steinfeld and Ashley Benson, senior management of the Company, and certain other investors. Private equity fund TSG Consumer Partners and its affiliates sold their entire stake in Privé Revaux to Safilo Group and other equity holders of the Company.

Founded in 2017, Privé Revaux was built on a shared passion for style and quality with the goal of

disrupting the eyewear industry and making premium, quality eyewear products accessible to everyone. Privé Revaux has extended its assortment of affordable and quality frames beyond traditional sunglasses into blue light blocking glasses to combat digital eye strain. Since inception, Privé Revaux has carefully curated relationships with celebrities who wear and endorse its products.

In 2019 the Company recorded net sales of approximately USD 20 million, up around 90% compared to the previous year, and plans to continue strongly growing them in 2020. The overall consideration for the 61.34% controlling interest in the Company is USD 67.5 million.

David Schottenstein will remain CEO of Privé Revaux which will continue to run out of its Miami headquarters.

Click HERE for the full press release.

Featured Posts

Orthokeratologists ROCKSTARS’ PRE-LAUNCH CAMPAIGN

Orthokeratologist.org Launches Global Community to Unite Orthokeratologists Worldwide

Orthokeratologist.org launches the first global community for orthokeratologists, inviting practitioners worldwide to register, connect and help advance the future of ortho k.

Learn More
SightGlass DOT logos 2026

Canadian Webinar Series Connects Contrast Management Evidence with Real‑World Myopia Control for Children

SightGlass Vision will host a Canadian webinar exploring real world pediatric cases and evidence supporting contrast based myopia control using DOT spectacle lenses.

Read more
HOYA Vision Care Logo 2026

HOYA Vision Care, Canada Announces the Launch of HOYA LensPreview™ Virtual Try-On for Photochromic, Polarized, and Mirror Lenses

HOYA Vision Care launches LensPreview in Canada, a virtual try on tool that lets patients preview photochromic, polarized and mirror lenses in true to colour detail, enhancing confidence and supporting practice growth.

Read more
Opticians and Contact Lens Care

Opticians See Stronger Role in Contact Lens Wear and Care

A new Canadian survey highlights opticians’ interest, involvement and training needs in supporting contact lens patients.

Read more
National Association of Optical Goods Manufacturers ANFAO logo

Italian Eyewear Exports Show Early Signs of Recovery in First Half of 2026

Italian eyewear exports declined in early 2026 due to U.S. market weakness, but Europe’s resilience and improving monthly trends signal gradual recovery.

Read more
Orthokeratologists ROCKSTARS’ PRE-LAUNCH CAMPAIGN

Orthokeratologist.org Launches Global Community to Unite Orthokeratologists Worldwide

Orthokeratologist.org launches the first global community for orthokeratologists, inviting practitioners worldwide to register, connect and help advance the future of ortho k.

Learn More
SightGlass DOT logos 2026

Canadian Webinar Series Connects Contrast Management Evidence with Real‑World Myopia Control for Children

SightGlass Vision will host a Canadian webinar exploring real world pediatric cases and evidence supporting contrast based myopia control using DOT spectacle lenses.

Read More
HOYA Vision Care Logo 2026

HOYA Vision Care, Canada Announces the Launch of HOYA LensPreview™ Virtual Try-On for Photochromic, Polarized, and Mirror Lenses

HOYA Vision Care launches LensPreview in Canada, a virtual try on tool that lets patients preview photochromic, polarized and mirror lenses in true to colour detail, enhancing confidence and supporting practice growth.

Read More
Opticians and Contact Lens Care

Opticians See Stronger Role in Contact Lens Wear and Care

A new Canadian survey highlights opticians’ interest, involvement and training needs in supporting contact lens patients.

Read More
National Association of Optical Goods Manufacturers ANFAO logo

Italian Eyewear Exports Show Early Signs of Recovery in First Half of 2026

Italian eyewear exports declined in early 2026 due to U.S. market weakness, but Europe’s resilience and improving monthly trends signal gradual recovery.

Read More
Orthokeratologists ROCKSTARS’ PRE-LAUNCH CAMPAIGN

Orthokeratologist.org Launches Global Community to Unite Orthokeratologists Worldwide

Orthokeratologist.org launches the first global community for orthokeratologists, inviting practitioners worldwide to register, connect and help advance the future of ortho k.

Learn More
SightGlass DOT logos 2026

Canadian Webinar Series Connects Contrast Management Evidence with Real‑World Myopia Control for Children

SightGlass Vision will host a Canadian webinar exploring real world pediatric cases and evidence supporting contrast based myopia control using DOT spectacle lenses.

Read more
HOYA Vision Care Logo 2026

HOYA Vision Care, Canada Announces the Launch of HOYA LensPreview™ Virtual Try-On for Photochromic, Polarized, and Mirror Lenses

HOYA Vision Care launches LensPreview in Canada, a virtual try on tool that lets patients preview photochromic, polarized and mirror lenses in true to colour detail, enhancing confidence and supporting practice growth.

Read more
Opticians and Contact Lens Care

Opticians See Stronger Role in Contact Lens Wear and Care

A new Canadian survey highlights opticians’ interest, involvement and training needs in supporting contact lens patients.

Read more
National Association of Optical Goods Manufacturers ANFAO logo

Italian Eyewear Exports Show Early Signs of Recovery in First Half of 2026

Italian eyewear exports declined in early 2026 due to U.S. market weakness, but Europe’s resilience and improving monthly trends signal gradual recovery.

Read more
Orthokeratologists ROCKSTARS’ PRE-LAUNCH CAMPAIGN

Orthokeratologist.org Launches Global Community to Unite Orthokeratologists Worldwide

Orthokeratologist.org launches the first global community for orthokeratologists, inviting practitioners worldwide to register, connect and help advance the future of ortho k.

Learn More
SightGlass DOT logos 2026

Canadian Webinar Series Connects Contrast Management Evidence with Real‑World Myopia Control for Children

SightGlass Vision will host a Canadian webinar exploring real world pediatric cases and evidence supporting contrast based myopia control using DOT spectacle lenses.

Read more
HOYA Vision Care Logo 2026

HOYA Vision Care, Canada Announces the Launch of HOYA LensPreview™ Virtual Try-On for Photochromic, Polarized, and Mirror Lenses

HOYA Vision Care launches LensPreview in Canada, a virtual try on tool that lets patients preview photochromic, polarized and mirror lenses in true to colour detail, enhancing confidence and supporting practice growth.

Read more
Opticians and Contact Lens Care

Opticians See Stronger Role in Contact Lens Wear and Care

A new Canadian survey highlights opticians’ interest, involvement and training needs in supporting contact lens patients.

Read more
National Association of Optical Goods Manufacturers ANFAO logo

Italian Eyewear Exports Show Early Signs of Recovery in First Half of 2026

Italian eyewear exports declined in early 2026 due to U.S. market weakness, but Europe’s resilience and improving monthly trends signal gradual recovery.

Read more