Cristall Opticians’: A Frame Story

In this independent practice profile, Shan Khan, editor of Optik Magazine and contributor, showcases Cristall Opticians, who have been an institution for 40 years. To many, longevity in the optical business conveys a command of knowledge and experience, but to the store’s owners, it is only a part of the story.

To sisters Gina and Alison Dressler, the mission that began with Cristall’s optometrist founder, the late Dr. Gerald Dressler, is far more important. Dr. Dressler’s focus had been their relationships with clients, as well as a desire “to tell a story with every frame”.

Ever since Gina and Alison took over the business in 2016, they have tried to maintain this heritage passed on by Dr. Dressler. Additionally, their understanding of the heart of the store has strengthened them to take on new challenges. An independently owned optical is always pressured to buy mainstream eyewear to generate business. Instead, they choose to carefully curate their collection, looking for unique style and sizes and finding inspiration in international trade shows, make-up, streetwear and YouTube.

Find out more about the Dressler sisters in the June-July issue of Optik.

Click HERE to read the full article!

Featured Posts

Anatomy of Eyewear: The Earth’s Bounty, an Exploration of Sustainable Eyewear

The majority of frames available in your average dispensary will be made from one of two materials, metal or a form of plastic. Eyewear is not limited to only these choices!  

Learn More

Jennifer Jones Joins FBC as New President And CEO

Fighting Blindness Canada (FBC) announces the appointment of Jennifer Jones as the new President and Chief Executive Officer (CEO), effective May 23, 2023.

Read more

Bash, the Shinning Elegance

Devoted to offering products that enhance the feeling of well-being, Ba&sh offers a sunwear collection which indulges femininity and elegance.

Read more

IRIS, The Visual Group, and DIAGNOS Launch IRIS-ai

IRIS-ai, an artificial intelligence-powered tool for ocular disease screening, has officially been implemented in 20 stores across Quebec.

Read more

Cyclists Ride Through the GTA to Bring Hope to Canadians Living with Blindness

On Saturday, June 3rd, hundreds of cyclists will be gearing up and riding together in Alliston, ON for Fighting Blindness Canada’s 15th Annual Cycle for Sight fundraising event.

Read more

Anatomy of Eyewear: The Earth’s Bounty, an Exploration of Sustainable Eyewear

The majority of frames available in your average dispensary will be made from one of two materials, metal or a form of plastic. Eyewear is not limited to only these choices!  

Learn More

Jennifer Jones Joins FBC as New President And CEO

Fighting Blindness Canada (FBC) announces the appointment of Jennifer Jones as the new President and Chief Executive Officer (CEO), effective May 23, 2023.

Read More

Bash, the Shinning Elegance

Devoted to offering products that enhance the feeling of well-being, Ba&sh offers a sunwear collection which indulges femininity and elegance.

Read More

IRIS, The Visual Group, and DIAGNOS Launch IRIS-ai

IRIS-ai, an artificial intelligence-powered tool for ocular disease screening, has officially been implemented in 20 stores across Quebec.

Read More

Cyclists Ride Through the GTA to Bring Hope to Canadians Living with Blindness

On Saturday, June 3rd, hundreds of cyclists will be gearing up and riding together in Alliston, ON for Fighting Blindness Canada’s 15th Annual Cycle for Sight fundraising event.

Read More

Anatomy of Eyewear: The Earth’s Bounty, an Exploration of Sustainable Eyewear

The majority of frames available in your average dispensary will be made from one of two materials, metal or a form of plastic. Eyewear is not limited to only these choices!  

Learn More

Jennifer Jones Joins FBC as New President And CEO

Fighting Blindness Canada (FBC) announces the appointment of Jennifer Jones as the new President and Chief Executive Officer (CEO), effective May 23, 2023.

Read more

Bash, the Shinning Elegance

Devoted to offering products that enhance the feeling of well-being, Ba&sh offers a sunwear collection which indulges femininity and elegance.

Read more

IRIS, The Visual Group, and DIAGNOS Launch IRIS-ai

IRIS-ai, an artificial intelligence-powered tool for ocular disease screening, has officially been implemented in 20 stores across Quebec.

Read more

Cyclists Ride Through the GTA to Bring Hope to Canadians Living with Blindness

On Saturday, June 3rd, hundreds of cyclists will be gearing up and riding together in Alliston, ON for Fighting Blindness Canada’s 15th Annual Cycle for Sight fundraising event.

Read more

Anatomy of Eyewear: The Earth’s Bounty, an Exploration of Sustainable Eyewear

The majority of frames available in your average dispensary will be made from one of two materials, metal or a form of plastic. Eyewear is not limited to only these choices!  

Learn More

Jennifer Jones Joins FBC as New President And CEO

Fighting Blindness Canada (FBC) announces the appointment of Jennifer Jones as the new President and Chief Executive Officer (CEO), effective May 23, 2023.

Read more

Bash, the Shinning Elegance

Devoted to offering products that enhance the feeling of well-being, Ba&sh offers a sunwear collection which indulges femininity and elegance.

Read more

IRIS, The Visual Group, and DIAGNOS Launch IRIS-ai

IRIS-ai, an artificial intelligence-powered tool for ocular disease screening, has officially been implemented in 20 stores across Quebec.

Read more

Cyclists Ride Through the GTA to Bring Hope to Canadians Living with Blindness

On Saturday, June 3rd, hundreds of cyclists will be gearing up and riding together in Alliston, ON for Fighting Blindness Canada’s 15th Annual Cycle for Sight fundraising event.

Read more