fbpx

Marketing4ECPs Completes Acquisition of Innexus

Marketing4ECPs, a provider of vertically-focused digital marketing solutions, has announced the acquisition of Innexus, a company that specializes in eye care practice marketing – providing clients with a full suite of solutions, including website design, social media, and digital advertising.

“We are pleased to join forces with Innexus – a team of highly specialized eye care marketing experts to the Marketing4ECPs family,” said Kevin Wilhelm, Marketing4ECPs Co-Founder and CEO. “We share the same passion for supporting the growth and profitability of eye care practices across North America. Our core values, purpose, and vision align as organizations. We are pleased to merge our network of resources and expertise for our mutual clients”.

Innereactive, the parent company of Innexus, was founded in 2003, by industry expert, speaker Samantha Toth. While Innereactive will remain under full ownership by Toth, the separate division of Innexus that began in 2009 will become part of the Marketing4ECPs family. “The decision to split Innereactive and Innexus into two separate divisions was difficult, but I’m extremely excited for both the team and members of Innexus to have the opportunity to join the Marketing4ECPs family. A lot of purposeful thought and collaboration went into this decision, and I couldn’t be happier to have found the right home for Innexus”, says Toth.

Innereactive will continue to operate independently of Innexus and service enterprise clients in the eye care industry under the leadership of Samanth Toth.

According to the press release, Innexus has helped over a thousand eye care practices across North America grow their patient bases, brand recognition, and overall profitability.

The acquisition of Innexus further strengthens Marketing4ECPs’ position within the eye care industry. “We maintain our ongoing commitment to providing the industry with innovative marketing solutions, world-class customer service, thought-leadership, and guidance of the ever-changing marketing landscape”, says Trudi Charest, Co-Founder of Marketing4ECPs.

Reference Links:
Marketing4ECPs:  www.marketing4ecps.com
Innexus:  www.getinnexus.com

Featured Posts

FRANCISCO LINDOR WEARING SUTRO LITE WITH SHIELD FUSION sept 2026

Oakley Redefines Prescription Performance with Shield Fusion

Oakley introduces Shield Fusion, a new prescription technology bonded directly to shield lenses, eliminating bulky inserts and delivering high performance vision correction across the Sutro family.

Learn More
Succession Planning for Optometry Practices

Succession Planning Starts Long Before Retirement

Learn why succession planning for optometry practices should start long before retirement, with cross-training, leadership development, ownership planning, and culture preservation.

Read more
DaTE 2026 Davide Degl'Incerti

DaTE 2026 Concludes in Napoli and Sets Its Next Destination: Bologna, 11–13 September 2027

DaTE 2026 wrapped up in Napoli with attendance surpassing expectations and strong international growth. The itinerant event now looks ahead to Bologna, where the 2027 edition will take place at Paladozza from 11 to 13 September.

Read more
Accessories Council logo 2026

2026 Design Excellence Awards Finalists Announced; Voting Now Open

The Accessories Council has announced the 2026 Design Excellence Awards finalists. Public voting across the awards’ accessory categories is open until October 26.

Read more
SILMO d'or photo générique sept 2026

Discover the 2026 SILMO d’Or Nominees

SILMO Paris has announced the nominees for the 2026 SILMO d’Or awards. Approximately 50 exhibitors are competing across 13 categories spanning eyewear, lenses, equipment and technological innovation.

Read more
FRANCISCO LINDOR WEARING SUTRO LITE WITH SHIELD FUSION sept 2026

Oakley Redefines Prescription Performance with Shield Fusion

Oakley introduces Shield Fusion, a new prescription technology bonded directly to shield lenses, eliminating bulky inserts and delivering high performance vision correction across the Sutro family.

Learn More
Succession Planning for Optometry Practices

Succession Planning Starts Long Before Retirement

Learn why succession planning for optometry practices should start long before retirement, with cross-training, leadership development, ownership planning, and culture preservation.

Read More
DaTE 2026 Davide Degl'Incerti

DaTE 2026 Concludes in Napoli and Sets Its Next Destination: Bologna, 11–13 September 2027

DaTE 2026 wrapped up in Napoli with attendance surpassing expectations and strong international growth. The itinerant event now looks ahead to Bologna, where the 2027 edition will take place at Paladozza from 11 to 13 September.

Read More
Accessories Council logo 2026

2026 Design Excellence Awards Finalists Announced; Voting Now Open

The Accessories Council has announced the 2026 Design Excellence Awards finalists. Public voting across the awards’ accessory categories is open until October 26.

Read More
SILMO d'or photo générique sept 2026

Discover the 2026 SILMO d’Or Nominees

SILMO Paris has announced the nominees for the 2026 SILMO d’Or awards. Approximately 50 exhibitors are competing across 13 categories spanning eyewear, lenses, equipment and technological innovation.

Read More
FRANCISCO LINDOR WEARING SUTRO LITE WITH SHIELD FUSION sept 2026

Oakley Redefines Prescription Performance with Shield Fusion

Oakley introduces Shield Fusion, a new prescription technology bonded directly to shield lenses, eliminating bulky inserts and delivering high performance vision correction across the Sutro family.

Learn More
Succession Planning for Optometry Practices

Succession Planning Starts Long Before Retirement

Learn why succession planning for optometry practices should start long before retirement, with cross-training, leadership development, ownership planning, and culture preservation.

Read more
DaTE 2026 Davide Degl'Incerti

DaTE 2026 Concludes in Napoli and Sets Its Next Destination: Bologna, 11–13 September 2027

DaTE 2026 wrapped up in Napoli with attendance surpassing expectations and strong international growth. The itinerant event now looks ahead to Bologna, where the 2027 edition will take place at Paladozza from 11 to 13 September.

Read more
Accessories Council logo 2026

2026 Design Excellence Awards Finalists Announced; Voting Now Open

The Accessories Council has announced the 2026 Design Excellence Awards finalists. Public voting across the awards’ accessory categories is open until October 26.

Read more
SILMO d'or photo générique sept 2026

Discover the 2026 SILMO d’Or Nominees

SILMO Paris has announced the nominees for the 2026 SILMO d’Or awards. Approximately 50 exhibitors are competing across 13 categories spanning eyewear, lenses, equipment and technological innovation.

Read more
FRANCISCO LINDOR WEARING SUTRO LITE WITH SHIELD FUSION sept 2026

Oakley Redefines Prescription Performance with Shield Fusion

Oakley introduces Shield Fusion, a new prescription technology bonded directly to shield lenses, eliminating bulky inserts and delivering high performance vision correction across the Sutro family.

Learn More
Succession Planning for Optometry Practices

Succession Planning Starts Long Before Retirement

Learn why succession planning for optometry practices should start long before retirement, with cross-training, leadership development, ownership planning, and culture preservation.

Read more
DaTE 2026 Davide Degl'Incerti

DaTE 2026 Concludes in Napoli and Sets Its Next Destination: Bologna, 11–13 September 2027

DaTE 2026 wrapped up in Napoli with attendance surpassing expectations and strong international growth. The itinerant event now looks ahead to Bologna, where the 2027 edition will take place at Paladozza from 11 to 13 September.

Read more
Accessories Council logo 2026

2026 Design Excellence Awards Finalists Announced; Voting Now Open

The Accessories Council has announced the 2026 Design Excellence Awards finalists. Public voting across the awards’ accessory categories is open until October 26.

Read more
SILMO d'or photo générique sept 2026

Discover the 2026 SILMO d’Or Nominees

SILMO Paris has announced the nominees for the 2026 SILMO d’Or awards. Approximately 50 exhibitors are competing across 13 categories spanning eyewear, lenses, equipment and technological innovation.

Read more