Transitions Announces “My Authentic Transitions® Lenses” Contest
Transitions Optical has launched a new contest to encourage wearers to register their Transitions Certificate of Authenticity after receiving their Transitions lenses. By registering, eye care professionals (ECPs) and their patients will have a chance to win various prizes, including a $1,000 CAD gift card for patients per month and one of $500 CAD gift cards awarded to eye care professionals monthly. Winners will be selected at random each month from April until the end of December. For every patient that wins, so does their eye care professional
For a chance to win, eye care professionals must provide their patients with a Transitions Certificate of Authenticity when delivering the Transitions lenses to the patient. ECPs should encourage their patients to register their lenses using the information listed on the back of the certificate (registration takes place at www.Transitions.com/COA).
Once the wearer has registered their Transitions Certificate of Authenticity, both the wearer and the eye care professional will be entered into the contest. Patients who win will receive a $1,000 gift card while eye care professional will receive a $500 gift card.
“It is our goal that through this contest, patients who register their Certificate of Authenticity will have peace of mind knowing they own a pair of authentic Transitions lenses,” said Arnaud Rajchenbach, marketing and sales manager, Transitions Optical Canada. “It is important for patients to know if they are wearing authentic Transitions lenses so they can trust they are receiving quality protection, seamless comfort, the latest in photochromic technology and the brand they pay for.”