fbpx

Luxottica Wholesale N.A. Announces New Customer Centric Sales Structure

Monday, May 11 2015 | 00 h 00 min | News

Luxottica Wholesale North America aims to perfect its commercial structure by creating two dedicated teams, one focused on the Optical market and the other on the Premium Sun market.

Ludo Ladreyt has been appointed to the newly-created role of Senior Vice President, Sales for the N.A. Optical Channel. Ludo most recently served as Vice President of Sales and Marketing for Canada.

All optical customers will now be served under one dedicated and customer-centric sales structure. Reporting to Ludo will be Alessandro Baronti and Nicola Perini (US Independents), Alessandro Lucanto (Key Accounts), Jennifer Brown (Business Development) and the Canadian Independent and Key Account channels.

Leading the further development of the Premium Sun category in N.A., Peter Guthy, will continue as Vice President of Sales for Department Stores.

“This new structure is a natural evolution of our business growth and we believe it will enable us to achieve our long range vision, while improving our service to the market,” said Holly Rush, President of Luxottica Wholesale N.A.

Screen Shot 2015-05-08 at 1.10.16 PM

 

Featured Posts

The Vision Council logo

New Section 301 Tariffs Could Add Cost Pressure for the Optical Industry

As Section 122 duties near expiration, proposed new Section 301 tariffs tied to forced labour concerns could affect optical industry supply chains, including frames, lenses and components sourced from multiple countries.

Learn More
Optik Voila May-June 2026 Centennial Optical Roots Sun RTS5006 PL BLUSH BROWN

Roots Sunglasses Bring Canadian Style Outdoors

Centennial Optical introduces Roots Sunglasses, a proudly Canadian lifestyle sunwear collection designed for outdoor living, contemporary style, everyday performance, and exceptional value.

Read more
OAKLEY MUZM FATCAT - June 2026

Limited-Edition Oakley MUZM FatCat Returns from the Archive

Oakley is bringing back the MUZM FatCat, a Y2K-era silhouette from its 2004 archive, with updated Prizm Lens Technology and two limited-edition colourways.

Read more
Bausch + Lomb

Bausch + Lomb Launches Blink® Triple Care Preservative Free Lubricant Eye Drops in the U.S.

Bausch + Lomb has launched Blink Triple Care Preservative Free eye drops in the United States, offering a preservative-free option designed to provide instant, long-lasting relief for dry eye symptoms.

Read more
Ray-Ban Rocky A$$AP logos

Ray-Ban and A$AP Rocky Expand the Puffer Collection for Spring/Summer 2026

Ray-Ban and A$AP Rocky introduce the Puffer Evolution collection for Spring/Summer 2026, featuring oversized silhouettes, new colourways, mirrored lenses and crystal detailing across iconic Ray-Ban styles.

Read more
The Vision Council logo

New Section 301 Tariffs Could Add Cost Pressure for the Optical Industry

As Section 122 duties near expiration, proposed new Section 301 tariffs tied to forced labour concerns could affect optical industry supply chains, including frames, lenses and components sourced from multiple countries.

Learn More
Optik Voila May-June 2026 Centennial Optical Roots Sun RTS5006 PL BLUSH BROWN

Roots Sunglasses Bring Canadian Style Outdoors

Centennial Optical introduces Roots Sunglasses, a proudly Canadian lifestyle sunwear collection designed for outdoor living, contemporary style, everyday performance, and exceptional value.

Read More
OAKLEY MUZM FATCAT - June 2026

Limited-Edition Oakley MUZM FatCat Returns from the Archive

Oakley is bringing back the MUZM FatCat, a Y2K-era silhouette from its 2004 archive, with updated Prizm Lens Technology and two limited-edition colourways.

Read More
Bausch + Lomb

Bausch + Lomb Launches Blink® Triple Care Preservative Free Lubricant Eye Drops in the U.S.

Bausch + Lomb has launched Blink Triple Care Preservative Free eye drops in the United States, offering a preservative-free option designed to provide instant, long-lasting relief for dry eye symptoms.

Read More
Ray-Ban Rocky A$$AP logos

Ray-Ban and A$AP Rocky Expand the Puffer Collection for Spring/Summer 2026

Ray-Ban and A$AP Rocky introduce the Puffer Evolution collection for Spring/Summer 2026, featuring oversized silhouettes, new colourways, mirrored lenses and crystal detailing across iconic Ray-Ban styles.

Read More
The Vision Council logo

New Section 301 Tariffs Could Add Cost Pressure for the Optical Industry

As Section 122 duties near expiration, proposed new Section 301 tariffs tied to forced labour concerns could affect optical industry supply chains, including frames, lenses and components sourced from multiple countries.

Learn More
Optik Voila May-June 2026 Centennial Optical Roots Sun RTS5006 PL BLUSH BROWN

Roots Sunglasses Bring Canadian Style Outdoors

Centennial Optical introduces Roots Sunglasses, a proudly Canadian lifestyle sunwear collection designed for outdoor living, contemporary style, everyday performance, and exceptional value.

Read more
OAKLEY MUZM FATCAT - June 2026

Limited-Edition Oakley MUZM FatCat Returns from the Archive

Oakley is bringing back the MUZM FatCat, a Y2K-era silhouette from its 2004 archive, with updated Prizm Lens Technology and two limited-edition colourways.

Read more
Bausch + Lomb

Bausch + Lomb Launches Blink® Triple Care Preservative Free Lubricant Eye Drops in the U.S.

Bausch + Lomb has launched Blink Triple Care Preservative Free eye drops in the United States, offering a preservative-free option designed to provide instant, long-lasting relief for dry eye symptoms.

Read more
Ray-Ban Rocky A$$AP logos

Ray-Ban and A$AP Rocky Expand the Puffer Collection for Spring/Summer 2026

Ray-Ban and A$AP Rocky introduce the Puffer Evolution collection for Spring/Summer 2026, featuring oversized silhouettes, new colourways, mirrored lenses and crystal detailing across iconic Ray-Ban styles.

Read more
The Vision Council logo

New Section 301 Tariffs Could Add Cost Pressure for the Optical Industry

As Section 122 duties near expiration, proposed new Section 301 tariffs tied to forced labour concerns could affect optical industry supply chains, including frames, lenses and components sourced from multiple countries.

Learn More
Optik Voila May-June 2026 Centennial Optical Roots Sun RTS5006 PL BLUSH BROWN

Roots Sunglasses Bring Canadian Style Outdoors

Centennial Optical introduces Roots Sunglasses, a proudly Canadian lifestyle sunwear collection designed for outdoor living, contemporary style, everyday performance, and exceptional value.

Read more
OAKLEY MUZM FATCAT - June 2026

Limited-Edition Oakley MUZM FatCat Returns from the Archive

Oakley is bringing back the MUZM FatCat, a Y2K-era silhouette from its 2004 archive, with updated Prizm Lens Technology and two limited-edition colourways.

Read more
Bausch + Lomb

Bausch + Lomb Launches Blink® Triple Care Preservative Free Lubricant Eye Drops in the U.S.

Bausch + Lomb has launched Blink Triple Care Preservative Free eye drops in the United States, offering a preservative-free option designed to provide instant, long-lasting relief for dry eye symptoms.

Read more
Ray-Ban Rocky A$$AP logos

Ray-Ban and A$AP Rocky Expand the Puffer Collection for Spring/Summer 2026

Ray-Ban and A$AP Rocky introduce the Puffer Evolution collection for Spring/Summer 2026, featuring oversized silhouettes, new colourways, mirrored lenses and crystal detailing across iconic Ray-Ban styles.

Read more