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opti 2024 Boosts Desire for Lenses

In addition to market players from the contact lens sector at opti 2024, highly customised iris shootings will ensure more focus on the lens. “The opti iris photography offer will inspire our trade show visitors – at the same time, it actively raises awareness of the topic of healthy eyes and contact lenses, because this is where we will continue to step on the pedal together with all market players in the coming years,” says opti Exhibition Director Cathleen Kabashi.

opti 2014, Halle C 3, Kontaktlinsen, Bausch & Lomb, Stand C3.505

Visibility and attention for the topic of contact lenses will be significantly increased at the upcoming opti from January 12-14, 2024. After all, key topics in the industry such as myopia management, an increasing number of presbyopic people, suitable training courses and marketing tools are closely linked to these transparent little helpers.

There are real (sales) opportunities here for the professional world that need to be utilised. In Hall C4, contact lens, care product and machine manufacturers such as MPG&E, Menicon GmbH, CooperVision and other players will be showcasing their respective highlights.

“Lens in focus” – Iris Shoots with an Emotional Impact

In addition to the contact lens manufacturers who will be on site in 2024, the new “Lens in Focus” area could not be more individualised. Using high-resolution photography, one eye will be photographed at a time during special lens shoots in Hall C4, booth C4.341.

After highly complex image processing, an individual, unique iris artwork is created. The photo is gentle on the eyes and safe, as it does not use LED technology. The result: not only a guaranteed eye-catcher and an idea for your own optical business, but also a lasting emotional souvenir of opti 2024 in Munich. Thanks to special effects that can be freely selected, unforgettable masterpieces are created from visitors’ eyes that will stay with them, images that tell stories of life, love, happiness or experiences.

But the indirect message is also crystal clear: our eyes and vision are irreplaceable and deserve to be honoured from all sides at the trade show – including the contact lens side.

Offer for Contact Lens Exhibitors

This highlight, which will be played by opti on all channels before, during and after the trade show, will significantly increase awareness of the area. Cathleen Kabashi: “With the combined expertise of the participating suppliers, this special area will have a magnetic effect.” 

Source: opti 2024

Trinity Capital Provides $45 Million Growth Capital To Neurolens

Trinity Capital Inc., a leading provider of diversified financial solutions to growth-stage companies, announced the commitment of $45 million in growth capital to Neurolens.

Neurolens offers the only prescription lenses that use a contoured prism to treat headaches, neck and shoulder pain, and eyestrain caused by eye misalignment. The company recently announced the launch of the N3, a fast and accurate way for eyecare providers to measure eye misalignment down to a fraction of a prism diopter.

“With the introduction of the N3, Neurolens will enable even more eye care professionals to access contoured prism technology in their optometry practices,” said Igor DaCruz, Managing Director, Life Sciences at Trinity. “We are thrilled to work with them as they continue changing the lives of patients.”

This capital will fuel continued growth in the company’s operations and is expected to further accelerate the adoption of Neurolens N3 devices in optometry practices across the United States and Canada.

“While we continue to experience double-digit growth each year, the unmet patient need remains immense,” said Davis Corley, Executive Chairman of Neurolens. “We are committed to leveraging innovative technology like the N3 to remove barriers to adoption and ensure that every eye care professional can access these life-changing outcomes for their patients. We are grateful that Trinity Capital Inc.—along with our dedicated investors—are embracing our mission to transform eye care.”

Click HERE for the full press release.

Year-End Continuing Education Special: For Opticians and Optometric Assistants

OptikConED Year end special

As the year draws to a close, OptikConEd.com is thrilled to announce an incredible opportunity for Opticians and Optometric Assistants! We are offering a year-end special on selected continuing education (CE) courses, starting at the unbeatable price of just $8.95. This is your chance to enhance your expertise and stay ahead in the dynamic world of eye care.

OptikConEd CE courses are accredited by all major Canadian Opticianry regulators, including NACOR (National Alliance of Canadian Optician Regulators), College of Opticians of Ontario, and l’Ordre des opticiens d’ordonnances du Québec. Additionally, we offer courses accredited for Canadian Certified Optometric Assistants (CCOA), ensuring a wide spectrum of professionals can benefit from the specials. 

Flexible and Convenient Learning

Each course is designed to fit into your busy schedule. They are one hour long, available online, and accessible 24/7. Enroll at your convenience, review the material, take the quiz, and instantly generate your CE Certificate. It’s that simple!

As the year-end approaches, remember that Canadian regulators require credits to be earned before the calendar year ends. This creates a sense of urgency for professionals to update their skills and knowledge.

But here’s the best part: even if you’ve already met your CE requirements for this year, you can still enroll at the special price. Take the course in January and get a head start on your 2024 credits!

Our courses cover a broad range of topics in the optical field, from technical knowledge to the latest industry trends. We also feature professional growth (PG) subjects, ensuring that you not only enhance your technical skills but also develop as a complete professional in the eye care industry.

Act Now for a Brighter Professional Future

Don’t miss this fantastic opportunity! Visit OptikConEd.com, create a free account (it’s quick and costs nothing!), and enroll in our courses.

Whether you need additional credits before the year ends or you’re planning ahead for 2024, our year-end special is an excellent investment in your professional journey. 

Enroll today and elevate your expertise. This is more than just meeting CE requirements; it’s about staying current, knowledgeable, and at the forefront of the opticianry and optometric field.

Visit OptikConEd.com now and embark on a journey of professional excellence! Select your accreditor and enroll in approved courses today.

OptikNow.ca is dedicated to providing the latest and most relevant information for eye care professionals. Stay tuned for more updates and opportunities to enhance your career in the eye care industry!

EssilorLuxottica and Moncler Announce Exclusive Licensing Agreement

EssilorLuxottica and Moncler have announced the signing of an exclusive licensing agreement that includes the design, production, and global distribution of Moncler eyewear.

The agreement will be in effect from January 2024 until December 2028, with an automatic renewal option for an additional five years. The first Moncler Lunettes collection produced with EssilorLuxottica will be Fall-Winter 2024, available from September 2024.

Leveraging EssilorLuxottica’s consolidated experience and constant innovation, the partnership will further elevate the Moncler Lunettes collections, known for their perfect blend of functionality and contemporary aesthetics, with a mix of frames suitable for both city and mountain living.

Remo Ruffini, Chairman and Chief Executive Officer of Moncler S.p.A., commented: “With the introduction of the new Moncler Lunettes collections, Moncler’s style will seamlessly merge with EssilorLuxottica’s know-how in eyewear, delivering a product at the forefront of design, innovation, and quality.”

Francesco Milleri, Chairman and CEO at EssilorLuxottica, stated: “We have long admired Moncler as a brand that shares our equal passion for innovation and style, not to mention our ‘born in the mountains’ heritage. Our teams are thrilled to embark on this journey to design and develop a unique eyewear collection that truly reflects the special Moncler brand.”

Click HERE for the full press release.

For more related content on Optik NOW, click HERE.

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