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Bash, the Shinning Elegance

Devoted to offering products that enhance the feeling of well-being, Ba&sh offers a sunwear collection which indulges femininity and elegance. The Leora model asserts its style with an oversized hexagonal acetate frame. It’s a must for strutting down the streets on sunny days!

Distributed by Lanctôt: www.rlanctot.com

IRIS, The Visual Group, and DIAGNOS Launch IRIS-ai

IRIS, a banner of the New Look Vision Group Inc., launches IRIS-ai, a breakthrough artificial intelligence technology for the optometry industry in Quebec, in partnership with Montreal-based DIAGNOS. This state-of-the-art tool uses AI to enhance clinical testing and detect early signs of retinal abnormalities.

For over two years, IRIS and DIAGNOS have joined forces to advance and combine technological innovations and provide front-line clinical experience to improve patient care through early detection and follow-up of various ocular diseases, with the training of DIAGNOS algorithms and with the help of annotations from 30 IRIS optometrists. A total of 14,000 patients across Quebec were screened, generating a comprehensive databank with images of patients across the province, reflecting the diversity of patients in Quebec.

“At IRIS, we believe that delivering the best optometric service to our patients is achieved through an unwavering commitment to innovation and research. We are proud to not only invest significant financial resources but also in our investment in human expertise, to remain at the forefront of our field, and to continue to offer top quality optometric care,” states Éric Babin, President IRIS.

Under the Quebec Ministry of Economy, Innovation and Energy’s INVEST-AI initiative, a pilot program was submitted by the two partners in 2020, followed by a subsidy to adapt the AI technology in a commercial context one year later. Participating IRIS optometrists contributed their clinical expertise by validating the analyses of the algorithms, ensuring their relevance and accuracy.

“For us, it was essential to partner with a company that not only attaches importance to a rigorous and precise scientific framework, but that proposes a tool designed to guarantee ethical and transparent standards at every level while providing an added layer of support to optometrists throughout the province,” adds André Larente, President of DIAGNOS.

IRIS-ai is currently being deployed in all of Quebec and will be gradually introduced to all 150 stores in the rest of Canada.

Click HERE for the press release.

Cyclists Ride Through the GTA to Bring Hope to Canadians Living with Blindness

Fighting Blindness Canada logo

On Saturday, June 3rd, hundreds of cyclists will be gearing up and riding together in Alliston, ON for Fighting Blindness Canada’s 15th Annual Cycle for Sight fundraising event in support of vision research. This year, the nationally hosted event is expected to raise over $500,000 bringing hope to 1.2 million Canadians living with vision loss.

With ride distance options ranging from 18 to 100km, Cycle for Sight is a challenging and fun one-day ride, culminating in a finish line celebration with lunch and free massages for participants. Also attending this year’s event includes Canadian Paralympic athletes Victoria Nolan and Maya Jonas, and New Tecumseth Ward 4 Councillor Alan Masters.

“To date, Cycle for Sight has raised $6.2 million, contributing directly to research that is transforming lives,” said Mirja Raita, Manager, Cycle for Sight. “Riders are not just helping their friends and family members impacted by vision loss, they’re helping as many as 8 million Canadians living with an eye condition that puts them at risk of blindness.”

Cycle for Sight Toronto is 1 of 5 Fighting Blindness Canada cycling rides taking place across Canada. A virtual participation opportunity is also available for individuals to enjoy an activity at their own pace: walking, running, dancing, or simply moving, all in support of sight-saving research.

Register or sign-up to volunteer for a Cycle for Sight event near you at cycleforsight.ca

Date: Saturday, June 3, 2023

Time:  8:00 a.m. – 3:00 p.m. (intro and warm-up begin at 8 a.m., first cyclists depart at 8:30 a.m.)

Choice of distances: 18km, 35km, 50km, 80km, or 100km rides starting and finishing at Gibson Centre and PPG Park, 63 Tupper St. W, Alliston, ON.

Click HERE for the press release.

And the Transitions Innovation Award Winners Are…

Transitions Awards

The winners of the 2022 Innovation Awards were announced May 23 at Transitions Academy 2023 in Orlando, FL.

Transitions Healthy Sight Ambassador

The Transitions Healthy Sight Ambassador award celebrates an individual who best showcases their dedication to being an influential healthy sight advocate by embodying one or more of Transitions’ values of quality, education, service, and innovation.

The 2022 winner is:         

Camelia Hammiche, optician and district manager – Lunetterie New Look Eyewear (Montréal, Quebec)

Canada Eyecare Practice of the Year

The Canada Eyecare Practice of the Year title recognizes independent eyecare practices in Canada that are actively promoting healthy sight to their patients and within their local communities, and who have demonstrated excellence in supporting Transitions’ values.

The 2022 winner is :

LOPTICIEN.CA (Laval, Quebec)

Canada Retailer of the Year

The Canada Retailer of the Year title is awarded to a retailer in Canada for actively supporting Transitions’ values and demonstrating a commitment to enhancing the vision of their customers and communities. 

The 2022 winner is:

HOYA Launches ‘Visionary Insiders’ Loyalty Program for Canadian Eye Care Providers

HOYA Vision Care announced the official launch of its Visionary Insiders loyalty program designed to meet professional needs of independent eye care providers through a global knowledge base and business tools, advice, and support to help them to run their business their way – independently.

Visionary Insiders is an exclusive community of independent visionaries provided with tools, benefits, and rewards. Supported by three loyalty tiers – InsiderPro, and Elite – each allows ECPs to earn point multipliers as their loyalty tier increases. Exclusive value-added services are also unlocked at each level.

Visionaries at all tiers receive a personalized, real-time dashboard that shows points earned and opportunities to earn more, as well as single sign-on (SSO) access to the HOYA Hub, and the HOYA Learning Center.

No contract is required, and the program is complimentary to all HOYA partners in Canada.

Visionary Insiders is structured by point-based tiers to meet ECPs’ unique business and patient needs:

  • Insider – Receive Rewards on eligible HOYA products and access to HOYA product and technology training modules.
  • Pro – Reward multipliers on eligible HOYA products, personalized lab tours, ECP Locator listing, preferred pricing on additional services, and all the benefits of the Insider level plus more.
  • Elite ­– Additional reward multipliers on eligible HOYA products, multi-pair extension, myopia clinic consultation, and all the benefits of the Insider and Pro levels plus more.

“I am thrilled to announce the arrival of our rewards program. We have created a program that our valued HOYA customers will enjoy,” said Steven Haifawi, President of HOYA Vision Care, Canada. “Our concept is simple: we support our customers to grow their business with high-quality products for their patients. We aim to be a great business partner so they have the choice and flexibility to do what is best for their clientele.”

Eye care providers wanting to enroll in Visionary Insiders can click here or talk to their local HOYA Territory Manager.

Click HERE for the full press release.

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