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Transitions Now Accepting Innovation Awards Nominations

PINELLAS PARK, Fla. – Until October 31, industry professionals can begin submitting nominations for the 2017 Transitions Innovation Awards Program at Transitions.com/Awards. Through the Awards, Transitions Optical recognizes loyal partners and individual optical industry professionals from Canada for their commitment to growing their businesses by supporting the Transitions® brand over the past year.

Open to independent eye care professionals and practices; optical industry professionals and educators; national and regional retailers; and optical laboratories, the six Transitions Innovation Awards categories include:

  • 2017 Transitions Brand Ambassador (Individual-only award)
  • S. Retailer of the Year
  • Canadian Retailer of the Year
  • Eye care Practice of the Year
  • Best in Training
  • Best in Marketing

Nominations for all Transitions Innovation Awards will be accepted online (at Transitions.com/Awards) until October 31, 2017. To enter, candidates must complete a nomination form and detail their 2017 efforts in the following evaluation areas: commitment and inspiration, goals, plan and creativity, and impact and results. Nominees are welcome to enter more than one category and can self-enter, or can be nominated by a lab, lens manufacturer, industry colleague or other industry organization representative.

All finalists in each category will receive a trip for two to the 2018 Transitions Academy, February 11 – 14, 2018 in Orlando, Fla., where the winners will be announced.  Award finalists will be notified no later than December 8, 2017 to secure travel plans.

Click HERE for the full press release.

 

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MODERN OPTICAL 2017 Eyewear Catalog Receives Prestigious Award

Roselle, IL – Modern Optical International has been named a MarCom Gold Award Winner for its 2017 Frame Collection Catalog. MarCom Awards are judged by the Association of Marketing and Communication Professionals. According to MarCom Director, Ed Dalheim, “Judges consist of industry professionals looking for companies whose talents exceed a high standard of excellence and whose work serves as a benchmark for the industry. For the print catalog category, entries are evaluated on layout, design, readability, photography, copy and overall feel. In the specific case of eyewear, the judges also expect it to convey an element of fun and style.”

Modern titled its winning entry Eyewear Catalog: A Superior User Experience. With 120 full-colour pages featuring over 900 frame styles, Modern’s annual catalog is revered by customers for its ease of use and high-quality imagery.

Click for the digital version of Modern’s 2017 Award-Winning Catalog. 

Click HERE for the full press release.

 

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Marcolin Announces Some Strategic Changes in Its Governance

Longarone (Belluno) – Effective today, Giovanni Zoppas has been appointed Marcolin Group’s Executive Vice Chairman in charge of some strategic areas: Licenses, International Affairs, Human Resources, Legal and Institutional Communication.

In the meantime, Giovanni Zoppas has been nominated CEO of the joint venture between LVMH and Marcolin Group announced last January on Infoclip.ca.

The goal of these changes is to ensure the best possible results with the alignment of interest of the different stakeholders.

Marcolin Group’s CEO role will be covered by Massimo Renon, operating in Marcolin Group since January 2017 as Worldwide Commercial General Manager. Consistent with the spirit of these changes, Giovanni Zoppas will give Massimo Renon all the necessary support for his success in the new role.

 

Massimo Renon

Giovanni Zoppas_CEO Marcolin Group_lr

 

 

 

 

 

 

 

 

 

 

 

Massimo Renon                                         Giovanny Zoppas

 

Click HERE for the full press release.

 

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Nightlynx Reduces Glare and Reflections

Vuarnet introduces Nightlynx lenses, engineered to deliver unmatched clarity and visual sharpness in low light conditions such as night, dusk, dawn, rain or fog. Nightlynx lenses eliminate glare and improve contrast and distance perception. Features yellow lenses set against matte black frames. The collection is available in five styles.

www.vuarnet.com/ca

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Westgroupe Welcomes New Marketing Director

MONTREAL, QC – WestGroupe announces the appointment of Shaleen Ratansi to the position of Marketing Director.

Shaleen brings with her to WestGroupe over 15 years of design, branding and marketing experience. Previously from the fashion industry, Shaleen joined the optical industry over three years ago, working for a leading optical company, overseeing the creation of campaigns, branding, media strategies, events and tradeshows for the North American market. Her international background provides a global perspective of successfully evaluating and implementing brands, marketing strategies and developing bespoke content for a vast range of markets.

“Shaleen brings a fresh energy to her new position and possesses the right mixture of expertise, insight and personality to help WestGroupe reach for the future,” says WestGroupe’s President, Michael Suliteanu.

“It is an exciting time for WestGroupe, as it continues its worldwide growth. The organisation has had continuous expansion, now in over 40 countries with no signs of slowing down. I am really looking forward to working with the team to build, innovative and create marketing initiatives which will further drive audience engagement, increase sales and focus on customer needs, quality products and services with premium branding,” says Shaleen Ratansi.

Click HERE for the full press release.

 

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