Dr. Joseph Day, O.D., a practicing optometrist for over 30 years and his collective team of seven industry experts at East Main Vision Clinic located in Puyallup, WA, announce a forthcoming six-part webinar series entitled Building an Unconventional Practice conceivedto help independent practices build a better future.

During this new virtual series, geared towards O.D.s and independent practices looking to make positive change in their practice, Dr. Day and members of his East Main Vision Clinic staff will share their tools, resources, strategies and experiences to educate ECPs on increasing profitability, diversifying revenue streams to balance their managed care business and improving overall efficiency while elevating their practice, no matter what the obstacle.

Taking place over five consecutive Thursdays at 6pm PST, starting October 22^nd and concluding, after a two-week break, on Thursday, December 10^th, the webinar topics will range from leadership, business strategy and independence to marketing, patient and team loyalty and specialty eye care.  The live webinars will be taped so they can be viewed later or referenced when most convenient.

Moderated by DezaRae Hedrick-Fortson, Regional Manager – Northwest Region, Safilo USA, each of the six live webinars will be 45-minutes long with a 15-minute Q&A. Included with each registration will be a “Monday Morning Tool Kit” complete with printable PDFs on topics such as “Successful Scripting,” “Practical Working Procedures” and “Functional Action Plans” that offices can implement to enhance their practice. 

Open to all interested participants, early registration for the six-part series is $99.00 (U.S.) through October 22^nd at 5pm PST. To register for the Building an Unconventional Practice webinar series visit: https://www.emvc.net/landing/webinar-interest. 

Safilo customers may register via www.mysafilocanada.com.

Click HERE for the full press release.

Vision Expo recently launched the Virtual Vision Series, a new webinar series designed for eyecare providers that features industry thought leaders and experts presenting on a range of topics pertinent to the evolving vision care landscape, from the latest clinical innovations to relevant business strategies. Inspired by the Vision Series typically offered at Vision Expo East and West, the Virtual Vision Series offers eyecare providers opportunities to engage with industry leaders in a relaxed and collaborative learning environment.

“While the traditional ways the industry usually comes together to discover new trends and innovations have been disrupted, Vision Expo is committed to creating opportunities for the vision community to continue connecting and learning in meaningful ways,” said Fran Pennella, Vice President, Vision Expo at Reed Exhibitions. “We are excited to offer the same interactive learning environment through our Virtual Vision Series that the community has come to expect at our in-person events. As the vision care industry continues to evolve at an unprecedented pace, creating opportunities for learning and community engagement is of the utmost importance.”

Upcoming Virtual Vision Series webinar:

• The Myopia Opportunity and Obligation: Thursday, November 5 at 12 p.m. EST
  This webinar will focus on the magnitude of the myopia problem and will explore how eye care providers can work together to benefit patients with progressive myopia. Registration will open for the webinar in the coming weeks.

For timely updates on upcoming Virtual Vision Series webinar topics, visit the Virtual Vision Series page.

For more information on Vision Expo, click here and follow Vision Expo’s social media channels, Facebook, Twitter, Instagram and LinkedIn.