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Safilo and Kate Spade New York Announce Early Renewal of Multi-Year License Agreement

Safilo and Kate Spade New York, the world-renowned life and style brand, jointly announce the anticipated renewal of their global eyewear licensing agreement for the exclusive design, manufacturing and worldwide distribution of Kate Spade New York branded sunglasses and optical collections. The agreement will now run until June 30, 2026.

“The long-standing relationship with Kate Spade, which began back in 2000, is a success story which has seen the growth and expansion of the brand in the eyewear sector, making it today a leader in the high contemporary consumer segment, especially in North America which represents the largest market for the brand’s eyewear. The collections are very well appreciated by our customers as demonstrated by the increasingly positive business it is generating both with optical and sun frames,” comments Angelo Trocchia, CEO of Safilo Group. “The strong results achieved over the years with Kate Spade’s eyewear collections and the brand’s significant potential in the US as well as in other markets including Asia, represent a further opportunity for us to grow the business in our strategic Contemporary and Premium segments.”

“We are thrilled to continue our long-term partnership with Safilo for Kate Spade New York eyewear,” says Anna Bakst, CEO and Brand President of Kate Spade New York. “Eyewear is emotional… A person often wears eyewear to express their style and mood. By renewing our Safilo partnership, given their rich heritage and expertise in the eyewear market, we look forward to continuing to provide our customers with exciting and innovative eyewear choices.”

Source: Safilo

New Blackfin Website Online

Style diversity, exploring new perspectives. A black veil, tossed by the wind, amid the white dunes of a barren, almost ultra-terrestrial, landscape. This is the first image one sees on the new Blackfin website

Consistent with the transformative journey that permeates every aspect of the company – products, ad campaigns, stands – the website now is also a reflection of the techno glamour features that are the stage upon which the Blackfin milestone plays out, Year Three of the Third Phase.

Located on the home page are the brand’s three main pillars: NEOMADEINITALY, a confluence of the company’s DNA, history and approach to corporate citizenship as a fundamental part of the business; CREDO, narrating the more dreamlike essence of the brand’s doctrine; and, TITANIUM, the technical treatise of Blackfin, tied to the material.

The collection is presented in an orderly fashion and divided into categories and styles. Information, like the location of the shops and the area dedicated to the media, is immediately accessible. Users can also create a wish list of their favorite products, download it in PDF format to their smartphones and send it to their friends or optician.

 Click HERE for the full press release.

WestGroupe to Launch Helly Hansen Eyewear Collection

WestGroupe announces the new agreement with Helly Hansen eyewear for the distribution of optical and sun collections for North America. The initial launch in March will begin in Canada featuring the optical collection, followed by sunwear in the spring and the USA launch in 2020.

Celebrating more than 140 years of innovation, Helly Hansen has been making professional grade gear to help people stay and feel alive for almost 140 years. The optical and sunglass collections embrace the DNA of the brand and takes its inspiration from the apparel, appealing to active people who like the outdoor and a sporty lifestyle. 

The unisex optical collection features 15 iconic styles, each in 3 colours, ranging in materials of Titanium, stainless steel and TR-90. Each style comes with a protective case and lens cloth.

The sunglass collections feature various lens coatings. There are 2 segments in the sunwear collection: Lifestyle and Sport sun. New for 2019, the Helly Hansen Sport Sun collection features a range of interchangeable active lenses. 

Source: WestGroupe

New Look Vision Announces Appointment of Senior VP, Omni Channel

New Look Vision Group announced the appointment of Jean-Michel Maltais, MBA, as Senior Vice President, Omni Channel, to take effect on March 11, 2019.

Mr. Maltais is an international executive with over 20 years experience in multi-channel retail marketing and technologies, principally in the United Kingdom. A native of Quebec, he is a graduate of Université Laval (BEng Electrical Engineering, Electrical and Electronics Engineering) and Cranfield School of Management (MBA). He began his career at a major Canadian aerospace company.

Antoine Amiel, President and Chief Executive Officer of New Look Vision, stated that: “We welcome Jean-Michel to the senior management team. His experience and track record, as well as his international perspective, will greatly strengthen and enhance New Look Vision’s technological and marketing strategic outlook and execution abilities in the coming years.”

Click HERE for the full press release.

OWP Men: Masculine Lightness

Slim lines and a cool double bridge give style 7507 its simple and masculine look. Made of high-quality, ultra-light trogamid, the front leaves nothing to be desired in terms of wearing comfort. The cool tones of the aluminium lugs and the straight pure titanium temples add strength to the clear character.

OWP men’s styles concentrate on quality materials, technical sophistication and maximum comfort.

Distributed by Lanctôt: www.rlanctot.com

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