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Safilo Returns to Main Floor for VEW 2019 with Newly Designed Booth

Safilo announces its return to the main show floor of Vision Expo West (VEW).  There, Safilo will be present with an impactful and easily accessible new corporate booth with which to greet all show attendees from Thursday, September 19 – Saturday, September 21. 

After two years of showing its expansive designer portfolio in The Suites, the company returns – with its full eyewear portfolio of 30+ brands – to the Sands Convention Center with an enticing, newly designed, 50 x 60 sophisticated selling environment that closely resembles its much buzzed about new booth introduced at Vision Expo East in March. 

The highly engaging new booth will concentrate on the company’s Fall/Winter 2019 collections with a special emphasis on the company’s own top-performing Carrera brand and best-selling Kate Spade New York license.  Carrera tote bags will be gifted to all booth visitors.  Bubbly (prosecco) will be served at 5:00pm on Thursday and Friday, along with branded tote bag giveaways, during a kate spade new york-themed cocktail hour in honour of the brand’s 7th consecutive EyeVote Reader’s Choice Award for Favorite Women’s Fashion Sunglass Brand. Additional collections on display will include the company’s proprietary brands such as Polaroid, Safilo and Smith, as well as licensed collections including BOSS, Dior, Jimmy Choo, rag & bone, Tommy Hilfiger and more.  The company will also present a variety of interactive digital media solution services for the exam room, waiting room and optical retail.

A dedicated order writing area will provide an exclusive sales environment for customers and sales representatives to review collections. 

 “As the largest independent frame manufacturer with a new vision for Safilo North America, I’m proud to renew our commitment to Vision Expo West – and to our customers – by being present again in an impactful and accessible way on the main show floor with an exciting offer of new products, business-building solutions and commercial programs,” said Steve Wright, President and Chief Commercial Officer of Safilo North America. 

“We are super excited to reveal our new booth to our West Coast customers, which closely resembles our much talked about booth launched at VEE; it was a huge home run for us and expect the same result in Las Vegas,” added Victoria Hallberg, Safilo North America’s Chief Marketing Officer.

Click HERE for the full press release.

Independent Eyewear Grande Finale @ #OptikEyeStyle Montreal

Without argument Montréal is the centre of Canadian Independent Eyewear, and a fitting venue for the grand finale of the #OptikEyeStyle tour. 

Over 50 different “creator” eyewear collections from nearly 25 vendors displayed their wares at the contemporary art gallery, Gallery GORA, located in the heart of the Montreal Place des Arts area on September 5.

The contemporary art on display from Quebec and abroad adorning the walls provided a visual complement to the aesthetics of distinctive designer frames originating from Montreal, France, Italy, United Kingdom and Slovenia.  

The event, combining a frame show with networking and education, was attended by practice owners, optical buyers, educators and students and industry VIPs. Participants enjoyed the surroundings and the opportunity to mingle with like-minded eyewear enthusiasts.

#OptikEyeStyle provided the opportunity to “start the conversation” between prospective customers and suppliers.

Optik Magazine Publisher, David Pietrobon shared top-line results of research on the Canadian frame market with the help of “Friend of Independent” supporter from HOYA Canada, Tania Dzenpia. The research reflected how independent eyewear collections have found a place in the Canadian marketplace and what factors are necessary for them grow.

To round out the event, the audience participated in a fun interactive exercise to create a <<word-cloud>> to define the essence of Independent Eye Care Professional.

Suppliers can register here to get information about events planned for 2020.

2019 AAO Resident Travel Fellowship Recipients Announced

AAO American Academy of Optometry logo

The American Academy of Optometry announces the recipients of the 2019 Resident Travel Fellowship Awards. These travel fellowships will allow residents to attend Academy 2019 Orlando and 3rd World Congress of Optometry, October 23-27, 2019.

Among the Resident Travel Fellowships winners is Canadian Audrey Janelle-Brousseau, OD, from University of Montreal.

Cornea, Contact Lenses and Refractive Technologies Resident Travel Fellowships

Sponsored by CooperVision:

Nicole Poon, OD, Pennsylvania College of Optometry

Christopher Albright, OD, Michigan College of Optometry at Ferris State University

Thanhan Nguyen, OD, Illinois College of Optometry

Audrey Janelle-Brousseau, OD, University of Montreal

Baljinder Momrath, OD, Pennsylvania College of Optometry

Vanessa Wang, OD, State University of New York

Chelsea Bradley, OD, University of California, Berkeley

Ryan Rutschilling, OD, The Ohio State University

Mari Fujimoto, OD, Pacific University

Pooja Mahadev, OD, Nova Southeastern University

Valerie Lim, OD, Southern California College of Optometry

Christina Wenn, OD, University of Houston

Duc Tran, OD, University of the Incarnate Word

Ghazal Naseri, OD, University of California, Berkeley

Joseph Isik, OD, Illinois College of Optometry

Amrit Jawanda, OD, New England College of Optometry

Jacqueline Benoit, OD, The Ohio State University

Kimberly Weisenberger, OD, The Ohio State University

Haley Italia, OD, New England College of Optometry

Kendra Phillis, OD, New England College of Optometry

Rosa (Yawen) Yang, OD, University of Waterloo

Kevan Smith, OD, Southern College of Optometry

Jessica Sun, OD, Southern California College of Optometry

Matthew Lee, OD, University of Missouri at St. Louis

CooperVision Resident Travel Fellowships will be presented at the CooperVision booth #809 on Thursday, October 24 from 10:30 AM to 11:30 AM in the exhibit hall.

Click HERE for the full recipients lists and complete press release.

AAOF Announces the 2019 Fredric Rosemore Low Vision Educational Grant Recipient

The American Academy of Optometry Foundation (AAOF), in collaboration with the Fredric and Marion Rosemore Family Foundation, announce the 2019 recipient of the Fredric Rosemore Low Vision Educational Grant.

So-Yeon Sharon Lee, OD, FAAO, Dipl-ABO, is an Assistant Professor at Nova Southeastern University College of Optometry. She will receive a grant for her project, “Managing visual comfort and function in patients with low vision using Acuvue Oasys with Transitions contact lenses,” which is intended to improve the quality of life for the visually impaired. The grant is designed to enable institutions to provide care and support personnel directly related to the field of low vision.

Dr. Lee will be honored at the AAOF Celebration Luncheon during Academy 2019 Orlando and 3rd World Congress of Optometry joint meeting on October 23-27, 2019.

Source: American Academy of Optometry

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