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Ray-Ban and A$AP Rocky Unveil The Next Generation Collection — Brand New Styles Launched at Paris Fashion Week

Ray-Ban Rocky A$$AP logos

Ray-Ban and A$AP Rocky continue to shape the world of eyewear through a new lens and introduce The Next Generation Collection, an exclusive collection of three brand new styles that debuted on the AWGE runway during Men’s Paris Fashion Week show. This latest drop from Ray-Ban Studios and its inaugural launch is a bold leap forward, reimagining what eyewear can be through a futuristic lens.

Step into the future with The Next Generation, a collection of three radically reengineered styles—Ultra Wrap 001, Ultra Wrap 002, and Ultra Wrap 003—each designed to shatter the boundaries of conventional eyewear. Featuring fluid, gravity-defying lines and otherworldly silhouettes, these frames are not driven by trends—they define what comes next.

A Pure Expression of Avant-Garde Fashion

  • Ultra-wrapped silhouettes: Each style delivers a hyper-futuristic design aesthetic with bold curves and a sculptural fit
  • Core black and expressive contrasts: The classic standout black anchors the collection, accompanied by daring, high-impact colorways like translucent gold and mirrored lenses
  • Premium presentation: Each pair comes housed in a rigid plexiglass cube, maxi-case, complete with an embossed A$AP Rocky x Ray-Ban stamp logo—a collector-grade touch that signals rarity and reverence

Unveiled during one of fashion’s most anticipated runways, The Next Generation reinforces A$AP Rocky’s vision for Ray-Ban Studios: where Harlem creativity, futuristic form, and cultural edge converge in wearable art.

This drop is limited and available only while supplies last. The future doesn’t wait.

PRODUCT DESCRIPTIONS

Ray-Ban ASAP Rocky ULTRA WRAP 001

ULTRA WRAP 001 (0RB4943 671/87)

Introducing the Ultra-Wrap 001 — the first release in A$AP Rocky’s Next Generation collection.

With its inflated wraparound silhouette and bold colorways, this futuristic frame pushes the boundaries of design and redefines what it means to stand out.

Ray-Ban ASAP Rocky ULTRA WRAP 002

ULTRA WRAP 002 (0RB4942 671/87)

Boldly engineered with a wide lens and mask-like silhouette, the Ultra-Wrap 002 is A$AP Rocky’s most avant-garde vision yet.

Thick temples and a future-forward design merge future forward aesthetics with the raw edge of hip-hop heritage.

Ray-Ban ASAP Rocky ULTRA WRAP 003

ULTRA WRAP 003 (0RB4941 601/87)

The Ultra-Wrap 003 by A$AP Rocky features bold wraparound lenses and thick, curved temples. As part of the Next Generation collection, this visionary design redefines what eyewear can be — clean lines, commanding presence. Born from street style, built for the future.

Click HERE for the press release.

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Dr. Allison Scott Becomes the New President of the CAO

Canadian Association of Optometrists logo

At its most recent Council meeting hosted in Halifax, N.S., during the Canadian Association of Optometrists (CAO) 39th biennial Congress, Dr. Allison Scott was officially appointed President of the Canadian Association of Optometrists for a two-year term.

A graduate of the University of Waterloo’s School of Optometry (2006), Dr. Scott has been a dedicated practitioner in the Halifax region for nearly two decades. Her work spans comprehensive family eye care – often treating multiple generations within the same family – as well as a growing specialty in contact lens services. Throughout most of her career, she has held numerous leadership roles with the Nova Scotia Association of Optometrists and joined the CAO Council in 2011. Beyond her clinical and leadership contributions, Dr. Scott is also an official with Skate Canada and actively volunteers as a figure skating judge at local events.

“It’s an honour to represent optometrists from across the country,” said Dr. Scott. “As our profession evolves – through innovations in AI, telemedicine – CAO is committed to supporting optometrists through these changes. While reflecting on our new strategic plan in 2026, we will build on our momentum and shape the future of optometry in Canada.”

Dr. Scott assumes the presidency at a pivotal time for eye care in Canada. With the recent passage of Bill C- 284, establishing a National Strategy for Eye Care – an initiative that aligns with CAO’s long-standing advocacy to prioritize vision health as a core component of Canada’s healthcare system – CAO remains committed to ensuring policy makers recognize the critical role optometrists play in delivering accessible, proactive eye care to all Canadians.

“As we move forward, there are challenges ahead – improving access in rural and remote communities, addressing ophthalmic drug shortages, closing research gaps, and raising public awareness about the importance of regular eye exams for early detection to improving eye care outcomes for Canadians”, she added.

With Dr. Scott moving into the role of CAO President, Dr. Mark Kepes joined the CAO Council as the new representative from Nova Scotia. Dr. Surjinder Sahota became CAO Vice-President, Dr. Troy Brady became Secretary-Treasurer, and Dr. Martin Spiro moved into the role of CAO Past President.

Click HERE for the press release.

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FYihealth group Celebrates Major Milestone: 5 Million Orders Processed at Delta Lab

FYihealth group logo

FYihealth group, recognized as one of Canada’s Best Managed Companies from 2020-2025, announces a significant milestone: the company’s state-of-the-art Delta Laboratory has officially completed over 5 million patient eyewear orders.

As the central hub for eyewear production across FYihealth group’s network- including FYidoctors, Visique, BonLook, and solis optics clinics and stores, totalling over 370 locations – the Delta Lab combines leading-edge technology with expert craftsmanship to deliver high­ quality, custom prescription lenses and frames to patients across Canada. From its proprietary premium exactFit® lenses that are crafted with edge-to-edge clarity for sharper and more natural vision, to lenses made to manage Myopia, a growing vision epidemic that impacts about 30% of children aged 11-13, the Delta Lab has provided millions of Canadians with eyewear solutions that ehance their lives.

“This milestone is a reflection of the exceptional work and commitment of our Delta Lab team,” said Nancy Morison, VP of Delta Ophthalmic Laboratories. “From the very first order to our five-millionth, their dedication to precision, innovation, and patient care is unmatched.”

The Delta Lab, located in British Columbia, has long been recognized as one of the most advanced optical laboratories in Canada. In 2022, the Delta Lab made a series of changes to reduce its environmental impact with lens production including changing over its flourescent lights to LED, saving 45% in engergy usage, and using 50% less water to produce its lenses while simultaneously recycling 95% of the water that is used. With a focus on continuous improvement, minimizing it’s environmental footprint and investment in technology, the lab ensures every order meets the highest standards of quality while helping patients see their world more clearly.

“This isn’t just about numbers,” said Dr. Alan Ulsifer, CEO & Chair of FYihealth group, “It’s about the lives improved through better vision and the people behind every pair of glasses. We’re proud of what we’ve accomplished and excited for what’s next.”

The 5 millionth order was sent by FYidoctors’ Calgary South Center clinic – a fitting tribute to the collaborative efforts between clinics and lab teams that power FYihealth group’s vertically integrated model.

5 Million Orders _ FYihealth group Dalta BC August 2025

FYihealth group extends its sincere thanks to the entire Delta Lab team – over 250 team members including solution centre agents, lab technicians, assembly experts, logistics associates and maintenance engineers – and every employee across the organization for making this achievement possible.

Click HERE for the press release.

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50 Years, One Vision: Oakley Celebrates Its Anniversary at Foothill Ranch HQ

Oakley Interplanetary HQ-

What began in a California garage in 1975 grew into a global force, shaping the future of sport, culture, and innovation. To mark 50 years of disruption, Oakley is opening the doors of its Interplanetary headquarters in Foothill Ranch, CA, for an immersive experience that will honor everything that has come before, while rewriting what comes next.  

“This experience is more than a look back, it’s a launchpad for the next 50 years. We’re immensely proud of the legacy we’ve built, but even more energized about where we’re headed,” shared Brian Takumi, VP of Brand Soul and Creative at Oakley. “Oakley was built on the idea of doing things differently, and that mindset still fuels everything we create. Our legacy is our foundation, not a finish line, and this milestone shows that we’re just getting started.” 

Over five days, Oakley HQ will transform into an ever-evolving world of storytelling, sensory installations, and design. Athletes and disruptors from across the world will step into the heart of Oakley’s creative engine for a deep dive into the past, present, and vision that shapes its future.  

From a rare look into the factory floor, to product showcases, to experiences that take guests on the journey from moto grips and ballistic dreams to morph wear and lunar tech, the weekend will pull back the curtain on Oakley’s pursuit of a better tomorrow and its commitment to evolve, inspire, and challenge limits.  

The Past

A celebration of fifty years pushing beyond the possible, of the visionaries who saw differently, the mad ones who built what didn’t exist, the athletes who rewrote the rules, and the cultural disruptors who turned sparks into movements. 

MUZM 2.0 

Oakley’s living archive, rebooted with five decades of history-making designs. MUZM 2.0 is a curated celebration of the brand’s most iconic products, people, and moments that have made the brand what it is today. This isn’t just a museum—it’s a living testament to what happens when vision meets determination, and an inside look at the minds of the pioneers who turned obstacles into breakthroughs to make the impossible possible. Each MUZM release is hand-selected from the archive and reimagined with modern innovations, creating a bridge between past and future. From Over-The-Top and Medusa to newer releases like MUZM Straight Jacket and MUZM Eyeshade, this collection is a tribute to the boundary-pushers who’ve created Oakley’s DNA. Step into fifty years of turning the impossible into the inevitable, where every innovation began with someone brave enough to ask “what if?”

The Present  

Oakley is marking a milestone, but still as defiant and disruptive as day one. Reigniting their rebellious spark to challenge, to inspire, and to blaze what’s next, see what goes on behind the scenes.

The Innovation Expo 

A look into Oakley’s latest innovations and the art of seeing what isn’t there–but building it anyway. A showcase of their fastest head system yet, including Velo Mach and Velo Kato, and unreleased innovations Stunt Wing, Stunt Devil, Stunt Devil S, and Stunt Glider–this is where the next 50 years of performance begin.  

The Tech Expo 

Oakley didn’t just create category-defining tech; it redefined what eyewear could be. In a world where vision defines performance and also survival, Oakley engineered a new way to see. From the invention of PRIZM™ color enhancements to the precision of High Definition Optics ®, the Tech Expo is a tribute to the relentless pursuit of clarity, performance, and purpose. Because Oakley didn’t follow the rules of sports optics, they built them. This isn’t just about gear. It’s a mindset. A mission. A legacy built by breakthroughs that continue to set the pace for what’s next.  

Manufacturing 

Oakley’s manufacturing space is where science is wrapped in art. A high-tech hub where raw materials, bold ideas, relentless testing, and expert hands come together to create the brand’s most iconic products, made in the USA. 

The Future

Expanding that spirit of imagination, disruption, curiosity, and the relentless urge to explore, experience the road ahead for Oakley, reshaping what’s possible. 

Future Genesis  

Reclaiming our disruptive spirit, drawing from the principles of yesterday to write the next chapter with a better tomorrow in mind. The Oakley Future Genesis represents a pivotal chapter in the brand’s evolution, honoring its rebellious roots and what’s next. Inspired by Max Fearlight, enter the next generation with Maxine Fearlight, who represents Oakley’s journey ahead to the next 50 years of sports, design, and culture.  

The Axiom Space Experience 

Oakley’s obsession with innovation doesn’t stop at Earth’s edge. The Axiom Experience shares the secret of the AxEMU Space Visor and space suit prototypes, inviting visitors to see what astronauts will see and land on the moon in a virtual reality experience.  

The Oakley Meta Experience 

Experience the next generation of AI wearables in action with live demos of the Oakley Meta HSTN, designed to amplify human potential and bring the brand’s forward-thinking DNA to life through a brand-new category of Performance AI glasses.   

For an inside look, check out @Oakley on Instagram and learn more about Oakley on www.oakley.com.  

Oakley 50 th anniversary post

Source: Oakley

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Alcon to Acquire STAAR Surgical in $1.5 Billion Deal

Alcon logo

Alcon has announced plans to acquire STAAR Surgical Company in a transaction valued at approximately $1.5 billion. STAAR is best known for its Implantable Collamer® Lens (ICL) portfolio, including the EVO ICL™ family, designed for vision correction in patients with moderate to high myopia, with or without astigmatism.

Under the definitive merger agreement, Alcon will purchase all outstanding shares of STAAR common stock for $28 per share in cash—a 59% premium over STAAR’s 90-day volume-weighted average price and a 51% premium over its August 4 closing price.

The EVO ICL products are implantable lenses placed between the iris and the natural crystalline lens, offering a reversible, minimally invasive alternative to corneal refractive procedures such as LASIK. Alcon says the acquisition will strengthen its surgical vision correction offerings for patients unsuitable for other refractive surgeries.

In announcing the deal, Alcon CEO David Endicott said that the transaction would expand the company’s ability to address myopia across a full range of treatment options, from contact lenses to surgical interventions. STAAR CEO Stephen Farrell noted that market fluctuations, particularly in China, have posed ongoing challenges for the company and that joining Alcon offers greater resources to accelerate adoption of EVO ICL technology.

The agreement has been unanimously approved by the boards of both companies and is expected to close within six to 12 months, pending regulatory approvals and STAAR shareholder approval. The transaction is not subject to financing conditions and is expected to be accretive to Alcon’s earnings in its second year post-closing.

Source: Alcon

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