Essilor has been leveraging new digital technologies in order to connect with nearly 600,000 people, including customers and employees in more than 45 countries via webinars, virtual summits, online training… to adapt the “new normal”.
Essilor has a proven track record of responding swiftly to changing business environments by leveraging digital technologies to drive efficiency and productivity within the Group. This has once again been demonstrated during the COVID-19 pandemic, with employees playing a leading role in adapting to the new global context.
With the pandemic serving as a catalyst, the last few months have driven thousands of employees to step up their digital skills while working from home in order to maintain close relations with colleagues, clients and partners. Between mid-March and end July, approximately 140 digital events were organized across Essilor with nearly 600,000 participants – including employees as well as Eye Care Professionals (ECPs) and customers.
Starting from April this year, Transitions® teams across the globe have been conducting regular webinars for ECPs and partners to help them get up to speed on Transitions® Signature® Gen8™, light sensitivity, photochromic technology as well as best practices and opportunities in this new global context.
While digital communication shouldn’t fully replace face-to-face interactions, it ultimately offers a scalable and efficient solution for companies to keep their businesses running smoothly while staying close to their employees, customers and key stakeholders.
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