Blog

April 3, 2018April 24, 2018

ZEISS: Canadian Launch of Clear Lenses with UVProtect Technology

ZEISS is announcing the launch of UVProtect Technology, the first time complete sunglass-level UV protection™ (UV400) will be available in the U.S. and Canadian consumer markets in all clear organic eyeglass lens materials, beginning April 9.

The introduction of ZEISS UVProtect Technology bridges a critical gap in UV protection in clear lenses – from the previous 380 nanometers in clear lenses to now complete UV400 protection. According to The Vision Council, this largely unknown gap in protection has accounted for four of five consumers being exposed to as much as 40 percent of the most harmful UV rays. This exposure is directly linked to photoaging, cancer, and cataracts – the leading cause of blindness.

A new consumer survey released by ZEISS in conjunction with the launch of UVProtect found consumers are significantly uninformed regarding the impact of UV on the eyes. Less than 10 percent of consumers are aware that cataracts are a direct side effect of overexposure to UV, and only 13 percent are aware that skin cancer around the eyes is a potential side effect.

“This is the first time that sunglass-level UV protection will be available in clear lenses, giving eyeglass wearers 100% UV400 protection for their eyes and eyelids,” said Bryan Rossi, General Manager of Carl Zeiss Vision Canada, Inc. “With this, ZEISS UVProtect Technology establishes a new standard of care in the eye care industry. All ZEISS lenses come automatically with this UV protection.”

ZEISS will not patent the UVProtect Technology in the hope that other industry leaders will step up and raise the level of UV protection for all patients around the globe.

More information is available at www.zeiss.ca/UVProtect.

Click HERE for the full press release.

April 3, 2018April 24, 2018

WestGroupe Named Canadian Distributor for Moleskine Eyewear Collection

WestGroupe announces the launch of the Moleskine eyewear collection in Canada, coming Spring 2018.

Introducing an essential new eyewear collection by Moleskine, a natural addition to the Moleskine ecosystem of analogue and digital tools that support everyday life on the move.

The collection of optical frames all have a clean yet distinctive design. The glasses are both naturally elegant and innovative, as well as functional and extremely lightweight. Ultra-thin and ultra-light with uniquely designed temples and hinges and manufactured in the finest materials available, the Eyewear Collection speaks to the ethos of the Moleskine brand and its timeless and distinctive spirit.

The functional collection will launch in the spring with optical frames for men (7 styles), women (5 styles) & unisex (3 styles).

April 3, 2018April 24, 2018

Cardinal Contact Lens Obtains Health Canada Approval for Contact Lens

Cardinal Contact Lens Inc. has been granted a license by Health Canada for their APEX Overnight Orthokeratology Contact Lenses which includes the BE System of lenses, making Cardinal Contact Lens Inc. one of the first manufacturing labs in Canada to obtain approval to market an Overnight Orthokeratology design.

The APEX Overnight Orthokeratology Contact Lenses are indicated for the use in the reduction of myopia refractive error in non-diseased eyes. The lenses are indicated for overnight wear for the temporary reduction of myopia up to 5.00 diopters in eyes with astigmatism up to 1.5 diopters.

Dr. Fiona Soong an optometrist and orthokeratology practitioner for over 17 years says that the BE FREE lenses have “provided the patient with comfort, compliance and the excitement of having great vision. In addition, it has provided me confidence that I am fitting [a lens that] is safe and molding the eye in the appropriate manner for good health and effective treatment.”

Click HERE for the full press release.

March 30, 2018April 24, 2018

Prisme Optical to Distribute RÉDÉLÉ, Laura Biagiotti in North America

Prisme Optical Group will distribute the RÉDÉLÉ collection and Laura Biagiotti eyewear in Canada and the US.

The RÉDÉLÉ collection includes 22 styles in 4 colours (men, women and unisex) designed by a team based in Los Angeles and manufactured in Italy.

Laura Biagiotti is a prestigious Italian fashion house, one of the largest in Italy. The eyewear collection, made by the Jet Set Group in Italy, offers 20 optical frames and 8 sunglasses for women in 4 colours in iconic and elegant styles.

Click HERE for the full Laura Biagiotti press release.

Click HERE for the full RÉDÉLÉ press release.

March 30, 2018April 24, 2018

Alternative Eyewear Announces Exclusive Distribution Agreement

Alternative Eyewear and Thema Optical are teaming up to bring the beautiful and customizable collections, IGREEN and OSIX to the Canadian marketplace.

Paul Storace, President of Alternative Eyewear had this to say about the merger: “We are seeing more and more that people love customized eyewear, it is a unique display of an individual’s personal style to be able to customize every piece of their frames. IGREEN offers this customization in a beautiful, high-quality way with such a wide swath of options that the combinations are truly endless. It offers the ultimate eyewear wardrobe. With OSIX, exceptional acetate is the key, offering brilliant colour and absolutely stunning design. Their focus on eyewear as art is inspiring to us and we found a common ground between these collections and their mission as a company.”

Starting in March of 2018, these collections will be available for independent ECP’s who are looking to offer unique and superior product selection in their dispensaries.